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Tokyo Summer 2014

Program Schedule

Our flagship 'FI Core' program combines structured sprints with constant feedback to help you reach the milestones needed for investment and growth.

6月 15

Early Application Deadline

6月 29

Final Application Deadline

7月 23 07:00 pm week 1

オリエンテーション

起業家になる準備はできていますか?プログラムの仲間のことはご存知でしょうか。このプログラムのなかかで、一緒に起業できるパートナーが見つけられるでしょうか。ワークグループを主導していく代表には誰がふさわしいでしょう?ファウンダーインスティテュートで成功するにはどんな知識が必要とされますか?成功の為の手がかりとは?

Date
7月 23, 2014
Time
06:00am EDT

Sprints

Your cohort will be split up into the "Validate Track", "Launch Track" or "Growth Track", depending on each Founder's stage and existing progress.

The below deliverables are in addition to any custom "Epic Sprints" you may receive based on your specific challenges, and are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Introductions - Prepare concise introductions on your background, skillset, and goals in FI to share with the cohort.
  2. Office Hours - Book your first Office Hours with Local Leaders and Mentors to get guidance on the next steps for your business.
Launch Track
  1. Office Hours - Book your first Office Hours with Local Leaders and Mentors to get guidance on the next steps for your business.
  2. Hotseat Pitch - Prepare a one sentence verbal pitch for the weekly "Founder Hotseat", where you present to Mentors during the Feedback Sessions.
Traction track
  1. Hotseat Pitch - Book your first Office Hours with Local Leaders and Mentors to get guidance on the next steps for your business.
  2. Vision Statement - Create a 3-5 sentence "Why Statement" that tells a cohesive story about why your company exists, in preparation for Mentor Feedback during the next session.
Sprints
7月 24 07:00 pm week 1

ビジョンととアイデア

良いアイデアとは何でしょう?良いアイデアはどうしたら出てきますか?アイデアに情熱は大切ですか?情熱を持っていることとは?情熱をどうやってビジネスアイデアにしますか?起業を始めるにあたり必要なツールとは?起業を自分の目標やビジョンにどう会わせていきますか?

Date
7月 24, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Education - Undergo a crash-course in popular startup and venture capital methodologies, metrics, and terms/ lingo.
  2. Tracking - Research and start tracking the communities surrounding your local and vertical startup ecosystems.
Launch Track
  1. Market Research - Utilize our market research template to collect accurate and available market information on the customer problems you are analyzing.
  2. Personas - Build an initial Buyer Persona to better understand your target customer's needs, challenges, and buying process.
Traction track
  1. Customer Interviews - Using our templates, interview at least 15 customers. If you already have done extensive customer development then outline your current findings and identify areas that require deeper understanding.
  2. Identify Unknowns - Document a detailed understanding of the main customer problem, and fill any required gaps in your customer knowledge.
Sprints
7月 30

Refund Deadline

7月 30 07:00 pm week 2

リサーチと顧客開拓

自分のスキルやアイデアを試すにはどんなリサーチが必要ですか? 市場の選択は大切なことでしょうか?良い市場、悪い市場とは?競争はどうして大切でしょう?競争をどのように構想しますか?ビジネスの想定をどのように立てますか?想定をテストすることはできますか?アイデアだけあるとき主要想定を試す戦略とは?潜在顧客を識別し、コンタクトする方法とは?効率的リサーチの戦略とは。

Date
7月 30, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Market Research - Utilize our market research template to collect accurate and available market information on the customer problems you are analyzing.
  2. Competitive Analysis - For each remaining customer problem, develop or improve a professional landing page targeted to your initial customer archetype, and quickly build up a mailing list to receive customer feedback.
Launch Track
  1. Customer Interviews - Develop a longer series of customer interview questions based on your initial interviews and key assumptions, with at least ten open-ended customer interview questions for each customer problem.
  2. Revenue Modeling - For each remaining customer problem, develop or improve a professional landing page targeted to your initial customer archetype, and quickly build up a mailing list to receive customer feedback.
Traction track
  1. Customer Archetype - Use our guidelines to create or update a detailed customer archetype of your target customer, based on either your existing customers or improved research.
  2. Revenue Interviews - Interview customers about the pricing of your revenue model, using three different revenue models/ pricing schemes. Confirm your existing model or select a new one based off these interviews.
Sprints
8月 06 07:00 pm week 3

収益モデル

自分のアイデアに対しどんな収益モデルを選びますか?どのような収益モデルに従うのが現実的でしょう?収益モデルに対し理想的な顧客をどう見つけますか?人気の収益モデルに共通する問題とは?異なる収益モデルのうまい使い方とは?自分の収益モデルの収益源をどう見極めますか?収益モデルを完成させるには?複数のアイデアと複数の収益モデルの選択をどうしますか?

Date
8月 06, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. One Customer Problem - Based on your research, select one customer problem to pursue in the program that has the greatest chance to generate significant revenue.
  2. Founder-Product Fit - Assess which of your current ideas align best with your unique capabilities and passions.
Launch Track
  1. Revenue Models - Narrow down that problem to three potential revenue models, and thoroughly analyze the positives and negatives of each model.
  2. Professional Pitch Deck - Use our templates to develop a professional three minute long pitch deck, based on the feedback, concepts and flow that have resonated from your Hotseat pitches.
Traction track
  1. Expert Interviews - Speak with three financial people who have experience in a similar industry to your customer problem, and get their insights and opinion on the scalability of your revenue model.
  2. Key Performance Indicators - Based on your research thus far, identify the final key metrics that will impact your ability to secure revenue (and funding). Discuss these with your Local Leaders, and finalize a tracking system for these metrics.
Sprints
8月 20 07:00 pm week 5

ビジネス名称とポジショニング

ビジネスをはじめる際にどうやってブランド名をつけますか?どのようにブランドにて自社のポジションを明確にするのでしょうか?どのようなキャラクターがよい名前につながるでしょうか?どうやって顧客に対して名前の違いをテストしますか?どのようなインフラを使ってそのテストを行いますか?よいドメイン名をとる際にいい方法はありますか?どのようなソーシャルメディアを使って宣伝をしたらよいでしょうか?どうやってロゴは作るのでしょうか?名前は本当に重要なのでしょうか?

Date
8月 20, 2014
Time
06:00am EDT
Sprints
8月 27 07:00 pm week 6

メンターアイディアレビュー

多くのビジネスアイディアを追随して評価しましたか?あなたは強制的にアイディアを絞れますか?アイディアに対して十分なリサーチを行いましたか?十分な市場規模がありますか?ビジネスが失敗阻止うだった際にどうしますか?ビジネスをどうやって向上させていきますか?あなたはそのビジネスをやるに3年、5年、10年間続けられますか?

Date
8月 27, 2014
Time
06:00am EDT

Sprints

After the Mentor Idea Review, Founders receive a larger number of custom "Epic Sprints" with deliverables based on their specific challenges. Below are high-level previews of standard deliverables.

Deliverables

Validate Track
  1. Corporate Materials - Immediately update your 3 minute pitch deck and video based on the Mentor Idea Review feedback, and develop a new and updated Executive Summary using our template.
  2. Advisor Candidates - You will create (or fill out) an Advisory Board in the next 5 weeks, so develop a target list of new advisor candidates based off your identified needs and gaps in knowledge/ connections.
Launch Track
  1. Advisor Candidates - You will create (or fill out) an Advisory Board in the next 5 weeks, so develop a target list of new advisor candidates based off your identified needs and gaps in knowledge/ connections.
  2. Advisor Outreach - Leverage the FI network to get introductions to your targets where necessary, and follow our templated process to make progress on your advisory board.
Traction track
  1. Financial Model - Develop or professionalize your financial model based on our template that focuses on expenses ("burn") to understand your cash needs. Develop a revenue forecast for 12-18 months and factor in timing considerations from your sales follow-up work.
  2. Legal Assessment - Identify your short to medium term legal needs, and if you don't already have a law firm, identify at least two local law candidates that have experience working with startups. Begin vetting new or existing law firms using our guidelines.
Sprints
9月 03 07:00 pm week 7

スタートアップのための法務と知的財産

スタートアップの経営者が事業立上げの際に知っておくべき法務は何でしょうか?どうやって弁護士事務所を選ぶのでしょうか?会社を立ち上げるプロセスはどういったものでしょう?法務についてどの程度知る必要があるのでしょう?会社を運営するにどのような契約があるのでしょうか?よくある法務的なミスとはなんでしょうか?どうやって知的財産を守りますか?機密保持、コピーライト、トレードマーク、パテントなど複数の概念があります。実際の所法務とはどの程度必要なものでしょうか?

Date
9月 03, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Legal Review - Review our Legal Guide to fully understand all critical startup legal components, including granting equity, vesting equity, granting options, issuing common stock versus preferred stock, and more. If any of your existing legal structure is in conflict with these best practices, then create a plan for resolution.
  2. Finalize Co-Founder Legal (if any) - Create a list of any co-founders, co-founder candidates or founding Team Members that you have for your Founder Institute company, and begin the next steps in formalizing the relationship.
Launch Track
  1. Law Firm Engagement - If you don't already have a law firm, meet with your law firm candidates and sign an "engagement letter" with your chosen firm.
  2. Corporate Formation Agreements - If you don't already have a suitable corporation, secure all of your corporate formation agreements which govern how the business conducts itself.
Traction track
  1. Capitalization Table - Develop or improve your capitalization table ("Cap Table") that shows the ownership structure of the business, using our template and guidelines.
  2. Equity Collective - Prepare to join the Equity Collective, and send your law firm the necessary agreements and request their help to properly fill out the required fields.
Sprints
9月 10 07:00 pm week 8

チームとアドバイザー

あなたの会社を立ち上げる上で正しいチームとは何でしょうか?どうやってアドバイザーを選びますか?どうやってアドバイザーをマネージしますか?アドバイザーの責任と報酬は?プロダクトラウンチのために必要な正しい役割をどのように定義しますか?残業をしないような役割を期待しますか?限られたリソースしかない際にどうやって人を雇い役割を埋めていきますか?リクルートの際にどのような数値を計測しますか?あなたは共同創業者がほしいですか?共同創業者と一緒に仕事をする際のよくある失敗例は?チームは会社を立ち上げる上で必要充分ですか?

Date
9月 10, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Candidates - Search for candidates to hire (including Co-Founders) by identifying everyone that you know who is appropriate, or leveraging the FI network, to fill the top two or three roles you are not planning to outsource.
  2. Hiring Process - Develop a hiring and onboarding process using our guidelines to add team members into your organization, and begin executing on the process.
Launch Track
  1. Hiring Process - Develop a hiring and onboarding process using our guidelines to add team members into your organization, and begin executing on the process.
  2. Test Projects - Develop at least one test project for each of your top two or three roles, which should create opportunities for credible candidates to demonstrate their skills.
Traction track
  1. Advisor Review - Arrange a meeting or phone call with at least one of your advisors to discuss your hiring work. Present everything that you have done, and incorporate their feedback into your planning.
  2. Fundraising - Develop your fundraising plan by building a comprehensive, targeted list of connectors and investors focused on your specific stage and sector.
Sprints
9月 17 07:00 pm week 9

プロダクト開発

あなたはプロダクトを開発する際にどのように計画を立てていますか?プロダクトロードマップを作るテクニックは?どうやって開発するものの仕様を定義しますか?どうやってリソースを組織化してプロダクトを構築しますか?時間とコストを見積もる上での戦略は?どうやってあなたは成功を定義しますか?どの程度の頻度でマイルストーンの達成度を測りますか?プロダクトを構築するときによくあるミスは何ですか?多くのやるべき事がある中でプロダクト開発をし続けることができますか?

Date
9月 17, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Solution Goals - Evaluate the current state of your solution, and outline the three solution goals that you would like the next product release to solve for your target customers over the next year.
  2. Minimum Viable Tests - Design a lightweight method to test the key assumptions for your business before beginning product development.
Launch Track
  1. Intellectual Property - If you have not already, secure and protect the intellectual property for all of the work done to date. Examine the need for patents, if applicable, following our guidelines.
  2. Team Analysis - Define and get extensive feedback on the requisite technical skills, soft skills, expertise, and networks will be needed in your core team.
Traction track
  1. Product Roadmap - Develop an updated product roadmap, using our guidelines, in order to meet your solution goals with your project team.
  2. Investor Pitch - Prepare a five minute presentation for the Investor Progress Review that includes sufficient information to enable Mentors to evaluate your progress and plans.
Sprints
10月 01 07:00 pm week 11

メンタープログレス レビュー

プレゼンテーションの完成度、ビジネスの拡張性、資本政策、実現可能性、売上予想、改善点などをメンターがレビューします。

Date
10月 01, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. First Investor Pitch Deck - Create a first investor-focused pitch deck incorporating any feedback from the Investor Progress Review, using our templates.
  2. Viability Testing - Make progress on your Minimum Viable Tests, and outline and address any of the setbacks that you have faced.
Launch Track
  1. Polished Investor Pitch Deck - Create an expanded, 12-slide pitch deck incorporating any feedback from the Investor Progress Review, using our templates.
  2. Growth - Make progress on your growth goals, and examine or adjust how your strategy and the system to keep yourself accountable is performing.
Traction track
  1. Finalize Advisory Board - Set up your advisory board with startup, industry, technology or marketing advisors, and set up a one hour conference call with all of the them, which will be your first quarterly advisory board meeting.
  2. Financial Model Update - Review and update your financial model with the work done to date. Adjust the revenue projections based on your growth thus far, and evaluate the need and requirements for external funding.
Sprints
10月 08 07:00 pm week 12

販売戦略

最初の顧客をどう定義するか。最も適切な最初の顧客への課金の方法はどのようなものか。どのような価格政策が適切か、より高くするべきか、安くするべきか。創業時に、セールスの流れやカルチャーをどのように構築するべきか。

Date
10月 08, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Alternatives - Identify two alternative models (markets or "pivots") for your go-to-market solution to discover the most lucrative market opportunity. Interview at least 2 customers for each alternative.
  2. Test Marketing Messaging - Write at least three separate marketing messages for your solution, and A/B test them using landing pages with at least 100 engagements each.
Launch Track
  1. Alternatives - Identify two alternative models (markets or "pivots") for your go-to-market solution to discover the most lucrative market opportunity. Interview at least 2 customers for each alternative.
  2. Advisor Follow-Up - In the next Step you will finalize advisors, so begin finalization meetings with your top candidates, and set up test Advisor Test Projects where necessary following our templates.
Traction track
  1. Customer Acquisition Channels - Identify at least five initial or new major marketing channels to acquire customers that are appropriate for your solution.
  2. Conversion Rate - Begin testing at least three of your new customer acquisition channels, pushing as much traffic through them as possible to evaluate their comparative conversion rates.
Sprints
10月 15 07:00 pm week 13

ブランディングとマーケティング

特定の分野での専門家としてのブランドを築く方法。そのためにどのようなツールを使うか。あなたがその事業に取り組むことになったストーリーは。あなたがそのマーケットで影響力を発揮するためには何が必要で、どのように行動するべきか。

Date
10月 15, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Team-Building Channels - Review all of the candidates that have come through the various recruiting outreach channels and other activities, and identify the most effective channels.
  2. Growth Tactics - Work with your working group and advisors to brainstorm 15 new ideas to increase the top of your funnel, and provide a bulleted list of these Growth Tactics.
Launch Track
  1. Sales - Pursue aggressive goals to close new revenue or users, which may be signups, payments, a signed contract, a pre-payment or a signed letter of intent.
  2. Pivot - Consider a pivot if you are not meeting your growth goals, sales, product or hiring progress targets. If you decide to Pivot, schedule a call with one of your Local Leaders to discuss your proposed pivot in the business and do the same with your advisors.
Traction track
  1. Growth Plan Update - Review the performance of your growth goals and adjust your growth plan to improve your performance and accountability.
  2. Post-Program Onboarding - Review the FI post-program resources, and work with your cohort on a monthly meeting schedule where you will continue to meet, provide updates, and share learnings on your progress.
Sprints
10月 22 07:00 pm week 14

資金調達

最初の資金調達の選択枝にはどのようなものがあるか。どのように友達や親戚に資金供与を頼むか。あなたのビジネスは資金調達がし易いか。どのように資金調達を打診する相手のリストを作成するか。マイルストーンはどう設定するか。最初の半年および1年間の資金計画の作り方。出口戦略(エクジット)。

Date
10月 22, 2014
Time
06:00am EDT

Sprints

Below are just high-level previews of the 10-15 deliverables you'll complete through Working Groups and Office Hours:

Deliverables

Validate Track
  1. Minimum Victory Condition - Work with your Local Leaders to establish your "Victory Condition" to achieve before the "Impact Deadline" (three months after the program ends), and add it to your business calendar.
  2. Advisor Strategy - Set up a call with each of your advisors and briefly review your "Victory Condition", the funding strategy, hiring plan, sales plan and product plan.
Launch Track
  1. Advisor Strategy - Set up a call with each of your advisors and briefly review your "Victory Condition", the funding strategy, hiring plan, sales plan and product plan.
  2. Use of Proceeds - Examine the capital needs of the business, and extend your financial model to project revenues and expenses for a total of 24 months from now.
Traction track
  1. Final Investor Pitch Deck - Refine your investor pitch deck, and update it with all of your work to date, including details from your various plans. Test the presentation on peers and Directors and upload it to the FI site for review.
  2. Deal Room - Create a Deal Room for future investors that includes relevant files like Company documents with legal, Pitch Deck, Team bios, Board Materials, Financials, Sales information, Marketing materials and Intellectual Property.
Sprints
11月 10 07:00 pm week 17

卒業式

卒業後どのように成功を掴むか。あなたはビジネスを進めていくために、仲間とどのような約束をするか。卒業式は、これから始まるエキサイティングな創業とアイディアを実現するピリオドです。卒業おめでとうございます。

Date
11月 10, 2014
Time
05:00am EST
Sprints
week 18+

Post Programs

The FI Core Program is just the beginning of a life long journey.

Founder Institute Alumni get access to a series of advanced accelerator programs, ongoing support from our Silicon Valley Team, valuable partner and service discounts, and more to continue building the business for years to come.

Continued Support
Continued Support
  • Dedicated Alumni Support Team in Silicon Valley

  • Access to the world's largest network of mentors and investors (40,000+)

  • Private Alumni mailing lists

  • $2.5M+ in partner discounts

  • Invites to FI sessions & network events

  • Potential introductions to investors

Structured Post-Programs
Structured Post-Programs
  • A series of virtual advisory programs where you work with our Silicon Valley HQ team to reach next milestones

  • Funding Lab helps get your lead investor within 6 months

  • The FI Venture Network matches Alumni ready for funding with a massive pool of investors that specialize in writing 'first or second checks' of funding

  • Exclusive for FI Alumni

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