Schedule

Most founders try five channels at once and none of them work. In this session you design one system instead: a loop that listens for customers, engages them, converts them and learns from every result. Ayhan shows how to pick your one main channel based on who buys and what you charge. Then Claude mines Reddit threads, app and competitor reviews and your own notes to learn your customers’ exact words. You set up the loop as one Claude Cowork project and switch on its first skill: a daily scan that finds new people talking about your problem. Every step is shown twice, for a B2B company and a B2C app.

With the loop designed, you build the part that brings people in. The engine is the same for everyone and runs in the mode that fits your channel. In B2C mode, Claude turns your customers’ words into a week of posts, hooks, community replies and creator pitches. In B2B mode, Claude researches each lead and drafts a personal message, which you approve before it goes into a sequence. Then you build the Convert step: a landing page or offer written in your customers’ language, and the first emails after signup that get people to actually use your product.

Most founders never find out why something worked, so they can’t repeat it. In this final session you build the Learn step that makes the system compound. Claude reads your replies, comments, signups and objections, and works out which channel, message and page did the work. It feeds that back into your customer brain, so next week’s messages are sharper without you rewriting them. You add retention and referral, so happy customers become your next source of customers. You finish with a scheduled Monday review: one report, three decisions, 30 minutes.