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Each week we scour the web for insightful articles to share with the Founder Institute network.

This week's top articles include a break down on the differences for women starting a technology company; a list of social media tools for entrepreneurs; and a Mentor Minute with Evernote CEO Phil Libin.

Check out our must-read articles for the week of March 2nd.

How Being a Female Tech Founder is Different

Rebekah Campbell describes from her personal experiences, being a woman in this endeavor can be very different and more challenging. Fortunately, as she says, "there are advantages in being a female technology entrepreneur" that make success very attainable.

Stop Waiting for Your Stroke of Genius

In this episode of the Mentor Minute, Phil Libin, CEO of Evernote dispels the myth of how startups come up with original ideas and describes a better way to do it instead. As Phil says, "A lot of people think that the way startups are started is that someone has a stroke of lightning and then they go do it. The reality is that this almost never happens."

How Clever Companies Are Using Circular Thinking To Get Ahead

Over at Fast Company Exist, Peter Lacy and Jakob Rutgvist describe five distinct business models that are enabling companies to use zero-waste principle while still maintaining good profits.

14 Tools Every Entrepreneur Needs for Managing Social Media

Stephanie Castillo of Entrepreneur Magazine has compiled a very helpful list of 14 tools that every entrepreneur can use to manage their social media networks. They include Google Analytics, Hootsuite, Buffer, and more.

Five Serious Financial Mistakes Bootstrappers Can Avoid

On the SKMurphy blog, Theresa Shafer breaks down some of the most serious, yet basic financial mistakes that can be easily avoided by entrepreneurs. The mistakes include using credit cards, not informing your spouse, and hiring employees too quickly.

 

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