As part of the Founder Institute’s continuing series of free online startup events for entrepreneurs worldwide, we were pleased to welcome returning guest mentor Rami Essaid of Finmark for a webinar event on the topic of Early Stage Product Pricing.
Figuring out how to price your product is a critical decision for every founder. It directly affects customer acquisition, revenue, and can ultimately impact whether your startup succeeds or fails. In this video, Rami Essaid shares tips for startup founders to price products effectively, whether you are following a product or sales-led growth strategy, or anything in between.
About the Speaker: Rami Essaid
Rami Essaid is Co-founder and CEO of Finmark. He also serves as Venture Partner at IdeaFund Partners where he focuses on investing in cyber, infrastructure, and fintech companies. Rami also serves as an Extended Team Member at Ubiquity Ventures.
Prior to founding Finmark, Rami was founder of Distil Networks, the global leader in bot detection and mitigation. As CEO, Rami grew Distil to over 200 employees and $25MM in revenue. With hundreds of enterprise customers and 5 global offices, Forrester named Distil Networks as a leader in the Forrester Wave: Bot Management in 2018 and 2019. Distil was acquired in 2019 by Imperva, a leader in the application security segment.
Prior to that, Rami was the founder of ChitChat Communications. An alumnus of the YCombinator and TechStars accelerator programs, Rami now serves as a mentor for current participants, advising the next generation of entrepreneurs and coaching them on how to scale their businesses while continuing to provide innovative and boundary-pushing products and services.
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Graduates of the Founder Institute are creating some of the world's fastest growing startups, having raised over $1.75BN in funding, and building products people love across over 200 cities worldwide.
See the most recent news from our Grads at FI.co/news, or learn more about their stories at FI.co/graduates.