“We are incredibly proud,” announces Al Bsharah, the CEO and co-founder of Email Pilot in regards to its acquisition by Return Path, a leading email data solutions provider. Because all of Email Pilot's technical assets were also acquired, Return Path can now offer even more comprehensive solutions to their own customer base.
Email Copilot, who is a Graduate of the San Diego Founder Institute, has made a name for itself in just a few years. They have a dashboard that is visually engaging and pre-sent data is provided to help establish deliverability issues before they even occur. Their technology twill be integrated into the email optimization solutions offered by Return Path, which will allow the company to reduce the noise in deliverability reporting and offer higher-end delivery diagnostics.
Why Email Copilot is Unique
Email Copilot's target market is simple – anyone who uses email marketing. This means that businesses of all sizes can benefit from what Email Copilot has to offer. The size of the industry is growing considerably as more people look to improve their email marketing strategies.
Email Copilot has an intuitive dashboard that is easy to use, and provides a lot of different information in a “pre-flight check”, as they call it. For example, the dashboard allows users to determine spam scores, look at authentication policies, and to ascertain if links are valid, all tools that helps to improve the likelihood of emails to be delivered.
Despite its vast range of capabilities, the company operates with fewer than 10 employees. Based in San Diego, California, they focus on business intelligence, predictive analytics, and big data. Their motto is “we get emails to the inbox,” because they know that so many businesses rely on email, and that if emails aren't being delivered, revenue can suffer. Since its inception, they have processed over 7 billion emails, generated over 7,000 alerts, and tracked over 100 million errors. Their program is supported by an array of ESPs and MTAs, including Mandrill, SparkPost, Dyn, Exact Target, and many more.
The company has worked with a number of major companies for sending out emails, including Groupon and Overstock. Because Email Copilot's goal is to optimize email programs for businesses of all sizes, they offer free demos of their unique email marketing campaign strategies and the ability to drive more responses with a range of options.
Although Email Copilot's website is still up and running, it will soon become part of Return Path's products and services, so keep an eye out for more updates.
