Online Event

Timing Is Strategy: Finding the Right Moment to Launch, Scale, or Pivot

Learn how to identify the right time to launch or pivot your startup for maximum impact.

Date
Apr 23, 2026
Time
12:00 pm - 02:00 pm
Address
Online Event
Event Banner Image
Timing can make or break a startup. Launch too early, and the market may not be ready. Wait too long, and you risk losing your edge. In this online event, we'll explore how African founders can sharpen their sense of timing: when to enter the market, when to hold off, and when to pivot. You'll learn how to read market signals, adapt to changing customer needs, and position your startup for traction and growth. Whether you're just starting out or considering a pivot, this session will help you make smarter, more strategic timing decisions. Meet Lagos's top experts.
What You'll Learn: 
  • How to evaluate market readiness before launching a product or service.
  • Understand the signs that it may be time to pivot—and how to do it effectively.
  • Discover tools and frameworks to assess product-market fit in African contexts.
  • Gain insights from real-world examples of startups that timed their launch or pivot right.

Additional Resources:
Find more Startup Events, learn about Finding a Co-Founder, or visit our Insights Blog for more startup tips.

About Founder Institute:
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 8,900 entrepreneurs raise over 2BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.

Speakers

Dr. Abasi

Dr. Abasi Ene Obong

Founder and CEO @ Syndicate Bio

Olatayo

Olatayo Elegbede

Executive Director @ Enterprise Ecosystem Support

Luther

Luther Lawoyin

Founder & CEO @ PricePally

Platinum Partners

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The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 8,900 entrepreneurs raise over 2BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.


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