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Cordoba AR 2018

El Founder Institute ofrece un curriculum semanal de sesiones de creación de empresas diseñado para ayudar a empresarios a pensar en cada aspecto de su negocio desde la idea núcleo hasta el modelo de ingresos. Cada sesión semanal es lliderada por tres Mentores CEO quienes comparte sus diferentes y exclusivos opiniones sobre los temas. Los Fundadores Participantes reciben tareas para construir los aspectos claves de sus negocios entre las sesiones que se completan en Trabajo de Grupos con sus compañeros.


Welcome and meet your peers.

Date: 2018-06-12
Starts at: 06:30 PM

This is where it all begins. During Orientation, we will review the Founder Institute program structure, curriculum, tools, and requirements. You will review why you have pursued entrepreneurship, and how you or your team will use the program to push your business or business idea forward.



During Orientation, Founders and teams will be segmented into the “Standard Founder” or “Advanced Founder” assignment tracks, depending on the stage of their business or business idea.

These assignments are in addition to any custom "Special Assignments" Founders receive based on their specific challenges, and below is a small sample of the assignments you’ll complete through Working Groups and Office Hours:


Standard Founder Assignments

  1. Progress - If you have started working on one or more ideas before the program, outline each of your ideas and any testing or progress made to date. 
  2. Hotseat Pitch - Prepare a one minute verbal pitch for the weekly “Founder Hotseat”, where you present to Mentors during the sessions. Start with our one-sentence pitch template, and if you do not have a final idea yet, describe yourself and a field that you are passionate about and uniquely qualified to build a business around.
  3. Co-Founders - If you are looking for a Co-founder, create a basic description of what you are looking for, and this will be shared with the rest of your cohort.


Advanced Founder Assignments

  1. Program Goals - Outline the monthly objectives you or your team want to achieve with your business while participating in Founder Institute, including the specific support you feel that we can give you to succeed beyond the curriculum.
  2. Key Performance Indicators - Outline the specific metrics or key performance indicators (KPIs) that you are currently using to track success. Analyze the validity of these metrics, and create a plan to share updated metrics and progress with your Directors every week in the program.
  3. Hotseat Pitch - Prepare a one minute verbal pitch for the weekly “Founder Hotseat”, where you present to Mentors during the sessions. Start with our one-sentence pitch template, followed by why you are uniquely qualified to pursue the idea, and any progress that you’ve made to date.

Vision and Validation

Develop and validate strong ideas.

Date: 2018-06-13
Starts at: 06:30 PM

In this session, you’ll hear from a panel of experienced Mentors on how to develop startup ideas, how to properly pitch your ideas and strategies, and how to analyze your existing ideas or business. Founders will also present their startup idea to the Mentors and receive in-depth feedback on how to improve their idea and pitch.



Below are just a few of the 10-15 assignments you’ll complete through Working Groups and Office Hours:


Standard Founder Assignments

  1. Ideation - Catalogue the ideas that you are interested in pursuing, or explore different business opportunities in your areas of interest or expertise.
  2. Customer Problems - Translate three of your top startup ideas into customer problems that you will explore turning into a business.
  3. Initial Interviews - Using our templates, interview at least 15 people that have knowledge of the customer problems or may be potential customers themselves.
  4. Market Research - Utilize our market research template to collect accurate and available market information on the customer problems you are analyzing. 


Advanced Founder Assignments

  1. Customer Problem - Outline the main customer problem and any alternative customer problems that you are trying to solve, and get feedback from your peers in the program.
  2. Customer Interviews - Using our templates, interview at least 5 people that have knowledge of the customer problem or may be potential customers themselves. If you have done similar interviews in the last 60 days then outline this feedback.
  3. Identify Unknowns - Create a step-by-step strategy to thoroughly validate that the main customer problem exists and fill any required gaps in your customer knowledge. 
  4. Plans - Describe what your business will look like when it has $100 million in annual revenues, including the vision, culture, and main revenue stream, and write at least 5 steps that need to happen for your company to reach that goal.

Customer Development

Test your assumptions with customers.

Date: 2018-06-21
Starts at: 06:30 PM


Develop a viable revenue source for the

Date: 2018-06-27
Starts at: 06:30 PM

Branding and Design

Create, design and launch a brand.

Date: 2018-07-04
Starts at: 06:30 PM

Mentor Idea Review

Receive expert feedback to improve.

Date: 2018-07-18
Starts at: 06:30 PM

This is the first big checkpoint in the program to determine each Founder’s progress. During the Mentor Idea Review, every founder will present their customer problem and progress to a panel of FI Mentors for extensive review. Founders will receive a rating, and receive feedback on the validity of their idea, their customer problem, market size, the soundness of their revenue model, and more. 



After the Mentor Idea Review, all assignments are Standard, and Founders receive a larger number of custom "Special Assignments" based on their specific challenges. 


  1. Corporate Materials - Update your 3 minute pitch deck based on the Mentor Idea Review Feedback, and include a new and updated one page executive summary using our template.
  2. Law Firm Identification - If you don’t already have a law firm, identify at least two local law firm candidates that have experience working with startups, and recruit one for your startup using our process and guidelines.
  3. Advisor Candidates - You will create an advisory board in the next 5 weeks, so start by developing a target list of new advisor candidates based off you identified needs and gaps in knowledge/ connections. 
  4. Advisor Outreach - Leverage the FI network to get introductions to your targets where necessary, and follow our templated process to make progress on your advisory board.  
  5. Sales Follow-up - Continue to work on securing sales or commitments for revenue. For B2B solutions, get as many contracts or letters of intent as possible. For B2C solutions, aggressively your revenue (or submitted information indicating they will pay you).
  6. Sales Plan - Based on the needs of your financial model and sales follow-up research, develop a plan to build and grow your revenues over the next three months.
  7. Financial Model - Develop a simple financial model based on our template that focuses on expenses (“burn”) to understand your cash needs. Develop a revenue forecast for 12 months and factor in timing considerations from your sales follow-up work.
  8. Business Calendar - Create a calendar to track all of your relevant business due dates, regulatory filings, and other obligations and related events.

Startup Legal

Set up the company and legal framework.

Date: 2018-07-25
Starts at: 06:30 PM

Go to Market

Finalize a go-to market plan.

Date: 2018-08-01
Starts at: 06:30 PM

Product Development

Develop a plan to build your solution.

Date: 2018-08-08
Starts at: 06:30 PM

Mentor Progress Review

Review your progress with CEOs.

Date: 2018-08-15
Starts at: 06:30 PM

Similar to the Mentor Idea Review, the Mentor Progress Review is the second major test in the program. In this session, Founders will focus on presenting their progress and traction to a panel of Mentors for a detailed review. Mentors will evaluate Founders based on their progress, their go-to-market plan, the company’s scalability, and more.



Below are just a few of the 10-15 assignments you’ll complete through Working Groups and Office Hours: 

  1. Investor Pitch Deck - Create an expanded, 12-slide pitch deck incorporating any feedback from the Mentor Progress Review, using our templates. 
  2. Growth - Make progress on your growth goals, and examine or adjust how your strategy and the system to keep yourself accountable is performing.
  3. Product - Make progress on your next product release, and outline and address any of the setbacks that you have faced with your project team.
  4. Hiring Needs - Score the progress of each member of your project team on a 1 to 10 scale, including yourself, and set up plans to improve those that are struggling. 
  5. Finalize Advisory Board - Set up your advisory board with startup, industry, technology or marketing advisors, and set up a one hour conference call with all of the them, which will be your first quarterly advisory board meeting.
  6. Bookkeeping - Start regular bookkeeping processes if you have not already, and implement tools, accounts, and monthly processes to manage it moving forward.
  7. Accountant Interviews - If you don’t have an accountant already, begin interviewing potential organizations using our processes. You will need a startup-friendly accountant to understand your unique needs.
  8. Financial Model Update - Review and update your financial model with the work done to date. Adjust the revenue projections based on your growth thus far, and evaluate the need and requirements for external funding. 

Hiring and Onboarding

Start recruiting a world-class team.

Date: 2018-08-22
Starts at: 06:30 PM


Focus your business on growth.

Date: 2018-08-29
Starts at: 06:30 PM

In this session, Mentors will discuss such topics as defining success for your company, the various tactics to grow a business, setting growth goals and milestones, communicating your startup’s growth progress and setbacks with stakeholders and advisors, and more. Mentors will also also provide Founders with feedback on their current growth and growth strategy. 



Below are just a few of the 10-15 assignments you’ll complete through Working Groups and Office Hours:

  1. Growth Plan Update - Review the performance of your growth goals and adjust your growth plan to improve your performance and accountability.
  2. Sales - Push yourself for a second week to close new revenue or users, which may be signups, payments, a signed contract, a pre-payment or a signed letter of intent.
  3. Growth Tactics - Work with your working group and advisors to brainstorm 15 new ideas to increase the top of your funnel and to accelerate the closing of sales, and provide a bulleted list of these Growth Tactics.
  4. Pivot - Consider a pivot if you are not meeting your growth goals, sales, product or hiring progress targets. If you decide to Pivot, schedule a call with one of your Directors to discuss your proposed pivot in the business and do the same with your advisors.
  5. Product - Work closely with your project team to make substantial progress on your next release, and work to ensure that each release takes about two weeks to complete.
  6. Hiring - Review all of the candidates that have come through the various recruiting outreach channels and other activities, and identify the most effective channels.
  7. Post-Program Schedule - Work with your cohort on a monthly meeting schedule where you will continue to meet, provide updates, and share learning on your progress. 
  8. (Optional) Founding Round Follow-ups - Build your pipeline of potential “Founding Round” investors, meeting and securing commitments from at least one person. 

Equity and Funding

Prepare to fundraise from investors.

Date: 2018-09-05
Starts at: 06:30 PM

Leadership and Graduation

Graduate and start leading.

Date: 2018-09-12
Starts at: 06:30 PM

Graduating from the Founder Institute is an honor. The program is challenging, and the curriculum is demanding. In this final session, you will celebrate graduating with your peers, friends and family, as well as select Mentors who will discuss the important leadership qualities needed to run a successful company. You will also learn about all of the post-program resources and assistance that the Founder Institute provides.



  1. Accountability - Create a plan to keep yourself and the business accountable to your graduation plan and growth goals after the program.
  2. Leadership - Analyze how you have grown as a startup leader during the program, highlighting the positives, negatives, and in which aspects you need to grow in the future. 
  3. Vision - Review your original vision for the business, and describe why you are still excited to pursue the vision, and why your team and strategy are aligned to achieve it. 
  4. Perseverance - Develop a system to press forward, stay focused and deliver value in the dark times inevitable to building a lasting business. 
  5. Prioritization - Finalize your system to prioritize complex projects in equally complex situations, as well as your weekly routine and “Founder’s Schedule”.
  6. Celebration - In addition to the FI celebration, plan a private group celebration with your peers. As a startup leader, it is important to celebrate all milestones and successes. 

Post Program Resources

The 4 month Core-Program is just the beginning. We have developed extensive support programs and resources for our Alumni that far exceed any other comparable startup program.

Continued Support

FI Alumni
  • Dedicated Alumni Support Team in Silicon Valley
  • Access to the world's largest network of mentors and investors (14,000+)
  • Private Alumni mailing lists
  • $2M+ in partner discounts
  • Invites to FI sessions & network events
  • Economic upside in the Equity Collective


Founder Lab
  • A series of virtual advisory programs where you work with our Silicon Valley HQ team to reach next milestones
  • Funding Lab helps get your lead investor within 6 months
  • P/M Fit Lab helps you get to Product Market Fit
  • Venture Lab helps you close a Series-A round
  • 100% customized and FREE for Alumni