Online Event

Customer Development: Ask Smarter, Validate Faster

Learn how to ask the right questions to validate your startup idea effectively.

Date
Mar 04, 2025
Time
05:00 pm - 05:45 pm
Address
Online Event
Event Banner Image
As part of our "Quick Takes" webinar series, the "Customer Development: Ask Smarter, Validate Faster" online event dives into the crucial art of customer discovery. Your idea might be brilliant—but do your customers agree? The difference between a great concept and a scalable business is customer validation. Yet, most founders get it wrong by asking the wrong questions—or worse, asking the right questions the wrong way. At this live online event, learn proven techniques to refine your customer interviews and uncover real insights. If you're serious about building a product people actually want, don't miss this session!

💡 Why Attend?

Get fresh perspectives from Ronda Siegel and Ryan Long on how to unlock real insights from your target audience before spending time and money building something nobody wants:


Ask Smarter Questions: Get techniques to uncover real, actionable feedback from potential customers.


Avoid Costly Mistakes: Spot and fix common interview traps that lead to false validation.


Investor-Ready Insights: Learn how strong customer validation strengthens your pitch and business model.


45 Minutes, Big Impact: Learn from top Founder Institute mentors and be ready to ask your questions.


📌 Secure your spot—register today! Get this first-hand peek at how the Founder Institute Keystone accelerator assists early-stage founders in uncovering genuine insights and funding!


Featured Mentors


💥Ronda Siegel is a data-driven marketing and business development executive with over thirty years of experience across multiple disciplines, including demand generation, content marketing, product marketing, event management, channel enablement, and sales. Mentoring startups on their exciting initiatives is a great way to leverage the many skills I have developed over decades of working in fast-paced, innovative global organizations. 


💥Ryan Long is a seasoned product and strategy leader with deep expertise in digital transformation, product development, and scaling businesses through data-driven insights. As the Chief Product Officer at OnPurpose Studio and a former Senior Product Manager at Nike, he has helped startups and global brands build customer-centric products, optimize go-to-market strategies, and drive sustainable growth. 


ADDITIONAL RESOURCES:
Find more Startup Events, learn about Finding a Co-Founder, or visit our Insights Blog for more startup tips.
About Founder Institute:

The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,000 entrepreneurs raise over $1.75BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.

Speakers

Ronda

Ronda Siegel

Partner @ RSiegel Consulting LLC

Ryan

Ryan Long

CPO & Founder @ OnPurpose Studio

Daria

Daria Duda

Product Marketing @ Consultant

Platinum Partners

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The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over 7,500 entrepreneurs raise over $1.85BN in funding. Based in Silicon Valley and with chapters across 100 countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.


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