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Marketing and Sales

Berlin Autumn 2012 Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Identify and convey your positioning.
2013-01-11, 06:30 PM


Claas Van Delden
Managing Director, SevenVentures GmbH

Class van Delden is the managing director of SevenVentures GmbH, a subsidiary of ProSiebenSat.1 Media AG, which focuses primarily online investments. His previous experience includes positions at Holtzbrinck Digital GmbH and Boston Consulting Group. His educational backgr...

Axel Hesse

CEO Gutscheinpony

Marc Preusche
AdWords Consultant for Startups, Google

Marc Preusche - AdWords Consultant for Startups at Google - 3.5 years at Google - 2+ years consulting for startups - expertise in online marketing, especially AdWords (Search, Display, YouTube, mobile) - performance marketing

Maks Giordano
Founder, Nunatak

Maks Giordano is the co-founder of Nunatak, a highly specialized consultancy for the digital age. He has been active in the digital arena since the early nineties. After Management Board Positions with ID Media and MetaDesign, Maks Maks co-founded iconmobile in 2003, one ...

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