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Silicon Valley Spring 2013
Applications: Mar 17, '13
Sessions: Apr 01, '13 - Jul 09, '13
Vision
Our vision is to Globalize Silicon Valley by creating and fostering local startup ecosystems in promising markets across the globe. We aim to help launch 1,000 technology companies per year in over 50 cities worldwide.
Sponsors
Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.
First Republic Bank and its subsidiaries provide private banking, private business banking and the full range of wealth management services with an emphasis on exceptional relationship-based service and a solid commitment to responsiveness and action.
Ravix Group - Ravix Group Inc.provides seasoned consulting expertise to outsource the finance, human resources, and facilities functions of early-stage and middle market companies so that management can focus on their priorities to increase the value of their company.
Purplepatch Services is a strategy consulting firm offering technology firms Marketing Communications and User Experience Design solutions.
Developing your Startup Brand, by Robin Chase
Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here.
As the Founder Institute continues its expansion in Europe, we look back at some of our best European sessions. In this video from the Paris Founder Institute, Robin Chase, Europe’s highest rated mentor, enlightens founders on the power of branding, and describes a brand as “a reality created through association”. Robin says that a company's brand will shape the way customers feel about a product before they even experience it, so it’s imperative to develop messaging that embodies the core values of your business.
Last year Robin was recognized as the highest rated mentor in Europe and is the Co-Founder and former CEO of the largest global car sharing service, Zipcar, which went public in April 2011. She also founded GoLoco, Meadow Networks, sits on two national advisory committees for the US government, and was named as one of Time Magazine’s 100 Most Influential People. Robin is currently the CEO and Co-Founder of the French car sharing service Buzzcar.
Based on her success with ZipCar, Robin suggests that founders strive to create an emotional and memorable experience for product users and that by simply telling a story, a company can develop relationships with consumers and shape the way they view your entire enterprise.
To hear more from great mentors like Robin, join us this Winter for the first-ever Lisbon Founder Institute and Istanbul Founder Institute, which are both accepting applications until Sunday, November 18th. If you or someone you know could benefit from expert training and feedback to launch a technology startup in Lisbon or Istanbul then click here to apply today. Final applications are due this Sunday, November 18th.
If you like the video below, follow Robin on Twitter @rmchase
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