Startup and Go E-Course
We're giving you "Startup and Go" – a crash course on the initial steps to creating a meaningful and enduring technology company.
"Startup and Go" is a collection of talks from the Founder Institute’s startup accelerator program - which, in 10 years, has launched over 3500 technology companies across 180 cities and 6 continents. Taught by some of the world's startup experts, this course helps you build a strong foundation for a startup – from a properly vetted and researched idea, to a solid initial team.
The goal of this course is to help you refine your ideas and guide you on a path toward traction.
Below, we've included a free link to the e-course ($99 value). Enjoy!
(USE PASSWORD: FIWORLDWIDE2020)
Topics and Speakers
Below, we break down the sections of the Startup and Go e-course and provide additional context, along with a list of speakers for each topic.
Lecture 1: Startup Ideation
We all have many "great" ideas, but how do we best choose which one to pursue? What are the components of a good technology business idea? What is your key differentiator? What type of business will you build? How will you make money? Can you quickly articulate your idea?
Phil Libin
Phil is the founder of Evernote and AllTurtles. He's an investor, an advisor, and in our course he delivers a talk titled "So You Want to be an Entrepreneur?"
Lecture 2: Startup Research
Almost any entrepreneur can play with some numbers and say "our market is worth billions of dollars" – but what is your actual serviceable market? Is your target market big enough? And growing fast enough? Where can you find this information, and how should you interpret it?
Jim Kaskade
Jim is a serial entrepreneur with 15+ years of CEO experience. He built and scaled his own digital media SaaS company, serving over 10,000 SMB businesses. His talk is titled "Get used to Startup Research – You Never Stop Performing It".
Joe Betts-Lacroix
Joe is a scientist/entrepreneur best known for creating the world’s smallest PC. He has numerous discoveries in the field of biophysics, and he delivers a talk titled "Ideas are Dangerous".
Dan Shapiro
Dan founded Sparkbuy, which was acquired by Google. He went on to found Glowforge, a personal 3D laser printer company, and speaks about "Gathering Online Feedback for your Startup".
Lecture 3: Startup Hiring, Firing, & Co-Founders
Your dream company requires a dream team. But how can you find and convince great talent to take a chance on your idea? Who should you hire at the garage, seed, and funded stages? What types of management structure work best for tech startups? If you raise money, how will investors be involved?
Jonathan Abrams
Jonathan founded companies like Friendster and Nuzzel, he's the Co-Founder and Managing Partner of the Founders Den, and he's experienced angel investor. His talk is titled "Hire Based on Passion and Future Performance"
Aaron Patzer
Aaron is the founder of Mint, the leading online money management tool in the U.S., which was purchased by Intuit for $187M. His talk: "Hiring – Your Biggest Differentiator"
Jim Franklin
Jim is the CEO of SendGrid, the leader in email deliverability. He has years of VP and CEO experience, and he is an investor in early-stage startups. His talk is titled "Hire on Values, Fire on Values"