WSGR
Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology, life sciences, and other growth enterprises worldwide. We represent companies at every stage of development, from entrepreneurial start-ups to multibillion-dollar global corporations, as well as the venture firms, private equity firms, and investment banks that finance and advise them. The firm's broad range of services and practice areas are focused on addressing the principal challenges faced by the management, boards of directors, shareholders, and in-house counsel of our clients.

CodigoDelSur
CodigoDelSur is a designer and developer of digital products. Having worked with Founder Institute startups in the past, they come as a highly recommended Founder Institute referral. They are composed of highly skilled software, web, and mobile app developers, who are excited to incorporate the latest technologies into the applications they develop.

Xero
Xero is everything you need to run your business financials. Work with a beautiful small business accounting software complete with accounting, invoicing, payroll, inventory and more. Xero seamlessly integrates with over 500+ business apps, including CRM, point-of-sale, time tracking, ecommerce, just to name a few. Join the 700,000+ businesses using Xero in more than 180 countries.

Inside FI: Do Not Swim Upstream to Find Revenue by @georgedeeb

Posted by Jonathan Greechan on 2012-06-22

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here

George Deeb is a Managing Partner at Red Rocket Ventures. He was the Founder & CEO of iExplore, and the the Founder & CEO of MediaRecall. George is also the author of "101 Startup Lessons -- An Entrepreneur's Handbook", which you can read on the Red Rocket blog

In this talk from the Chicago Founder Institute, George discusses business planning, revenue modeling and financial projections, in a conservative and credible way that should help startups attract investors. He provides high level guidance on: (i) how to make money; (ii) how to build a financial model; (iii) how to scale expenses; (iv) how to attract investors; and (v) how to set key metrics for ongoing success. 

If you like the video below, follow him on Twitter @georgedeeb.
 

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Inside FI: Do Not Swim Upstream to Find Revenue by @georgedeeb

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