Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology, life sciences, and other growth enterprises worldwide. We represent companies at every stage of development, from entrepreneurial start-ups to multibillion-dollar global corporations, as well as the venture firms, private equity firms, and investment banks that finance and advise them. The firm's broad range of services and practice areas are focused on addressing the principal challenges faced by the management, boards of directors, shareholders, and in-house counsel of our clients.

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Inside FI: Know Where your #Startup is Going by @fredjoyal

Posted by Jonathan Greechan on 2012-03-23

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here

Fred Joyal built a company based on a clear vision of who he wanted to be as a businessman, and how he wanted the company to impact the world. According to Fred, “you need to have a simple vision and priority hierarchy for your startup” to build an enduring company. 

Fred Joyal was in lead generation long before it was called lead gen. He and a friend started 1-800-DENTIST back in 1986, and it remains the largest dentist referral service in the country.

In this talk from the Los Angeles Founder Institute, he talks candidly about his own successes and failures, and then details how you can unearth your own values and vision, and create a long-lasting business model.

If you like the video below, follow Fred on Twitter @fredjoyal.

SVFI June 8 Vision & Values Fred Joyal

Inside FI: Know Where your #Startup is Going by @fredjoyal

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