Premier Sponsor

Spiegel Sohmer

 Spiegel Sohmer is a firm of attorneys offering state-of-the-art expertise to a diversified business clientele seeking solutions that are innovative, concrete, and pragmatic. Our firm groups some forty five attorneys who concentrate principally within three broad specialties: business law (including Intellectual Property), tax law and litigation.  Spiegel Sohmer has extensive experience representing companies at all stages of their life cycle, from start up through to exit, and also represents a wide array of investors: 

Gold Sponsor


Richter is, above all, a financial consulting services firm offering strategic support and has been a recognized member of the business community since 1926. Richter entire team consists of more than 450 partners, experts, high-level professionals and administrative employees. Because of this collective expertise, our firm has an unrivalled reputation and has earned the respect of the business community.

National Bank helps home-grown businesses expand by offering them personalized service and banking solutions adapted to their needs. We strive to develop integrated, diversified and innovative business solutions that will meet the needs of your business at every phase of its existence. We offer a full range of financial services to individual clients, SMEs and large companies. Whatever your sector of activity, our team of experts will be able to advise you and assist you with every stage of your business growth.

Silver Sponsors

Futurpreneur Canada

Futurpreneur Canada is the only national, non-profit organization to provide financing, mentoring, and support tools for every business stage to aspiring business owners and startup founders:


Founded in 1904, Kruger Inc. is a major producer of publication papers, tissue, lumber and other wood products, corrugated cartons from recycled fibres, green and renewable energy and wines and spirits. The Company is also a leader in paper and paperboard recycling in North America. Kruger operates facilities in Quebec, Ontario, British Columbia, Newfoundland and Labrador and the United States. (



Community Partners

NACO Canada

The National Angel Capital Organization (NACO) accelerates a thriving, early-stage investing ecosystem in Canada by connecting individuals, groups, and other partners that support Angel-stage investing. NACO provides intelligence, tools and resources for its members; facilitates key connections across networks, borders and industries; and helps to inform policy affecting the Angel asset-class.

Anges Quebec

Anges Québec’s mission is to help its angel investors make profitable investments in innovative companies in a wide range of industries and in all regions of Quebec. To this end, Anges Québec identifies the best entrepreneurs and business projects and supports the Anges Québec members who finance them.


Le RJCCQ soutient un réseau de jeunes chambres de commerce et d’ailes jeunesse à travers le Québec, représentant plus de 8 000 jeunes professionnels, cadres, travailleurs autonomes et entrepreneurs âgés de 18 à 40 ans.


La Jeune Chambre de commerce de Montréal (JCCM) est un regroupement de près de 1 600 jeunes cadres, professionnels, entrepreneurs et travailleurs autonomes âgés de 18 à 40 ans, ce qui en fait un des plus grands réseaux de jeunes gens d’affaires au monde.

Hacking Health

Hacking Health is designed to improve healthcare by inviting technology creators and healthcare professionals to collaborate on realistic, human-centric solutions to front-line problems.


Noticias Montreal is a Spanish-language media based in Montreal and founded by a group of immigrant journalists. Its main goal is to provide the latest news, information and features about Montreal, Quebec, Canada. NM wants to offer a helping hand in the immigration and integration process of the numerous newcomers as well as promoting the Spanish language.

La Gare

La Gare is a collaborative workspace. A place to work, connect and learn in the heart of the Mile End.


Postmortem: Why My Startup Was Put To Rest, by Brajeshwar Oinam

Posted by Jonathan Greechan on 2013-10-15

Founder Insight gives you feedback from the startup trenches.

Failure sucks. But fortunately, this dark ominous cloud often has a silver lining. Its what we call learning from our failures - picking ourselves up out of the ashes, reflecting on what went wrong, and finally moving on.

In this post, Brajeshwar Oinam explains why Levoma, a new take on Online Dating, went under after two years in operation.


"About Levoma

Levoma is a Mobile Video Dating Site and App powered by Facebook Credentials. Levoma started in January 2011 and it was finally put to rest in December, 2012. In its 2 years tenure, we worked on the technology, ventured into the business opportunity of Mobile dating but somehow came short on various fronts.

Levoma was part of Founder Institute in 2010–2011 Winter Silicon Valley Chapter and we were among the final 12 graduating companies out of its initial cohort of 50+ startups.

We decided to shut down Levoma after thorough discussion with Mentors, Friends, Family and Partners, and we were acquired by Kamelot Kapital Pte Ltd.

Here are 3 main reasons why Levoma was put to rest;

1. Domain Expertise

I’m good with User Interface & Experience Design and can work with a tech-team to make things happen. That is my strong point. I have read a lot and kept my eyes and ears on Online Dating for quite a while but was neither a power user (I’m happily married!) nor have I worked with anything related to the sector.

Further, I did not do sufficient market research and had a male-centric view for what might work. It turns out the real problem to solve was (obvious in hindsight) - build a site women want to use first, and men will come anyway.

Unfortunately, my co-founder’s experiences with online dating were similar to mine. He is good with Business Development but had no ‘hands-on’ experience with our market.

2. Product

We believed there was an opportunity in Online Dating. By combining mobile and  real-time video experience, we aimed to solve the waiting and matching problem faced by many sites. We proposed users sign up with their interests and social graph. Then when they login, we would quickly match them with available singles for a quick ‘video’ speed-date, making interaction instantaneous, fun, and on-the-go.

While we could not launch on a large scale, our pilots showed that people are not as keen to simultaneously go live on a video date as they are with asynchronous old-school online dating.

3. Technology

We have high speed 3G, 4G everywhere these days but it is still not enough for video of reliable quality for real-time communication. All the related technologies have to work and play together across device standards and networks to work flawlessly. Most of the solutions we build were hacks upon hacks of the available platforms and protocols. As of today, this is a hard problem to solve. Efforts by giants such as FaceTime (Apple), Skype (Microsoft) are underway.

Parting Thoughts:

What would I do differently next time?

While focussing on a bigger goal, I would test and experiment small modules quickly. I will not go out building a mammoth product before trying to figure out who my customers are.

Here are few suggestions for founders, especially those just starting off;

  • Create a bulleted list (at-least 5 items) to define and pin-point who your customer is, and focus on it. Keep refining it.
  • Numbers are great, but focus on what you are good at and what you love to do. Don't always go after big numbers.
  • Validate and test your ideas early. Talk to people, mentors and advisors. Be honest."


Like this article?

Subscribe to our NewsletterAttend a Free Event

* indicates required

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window