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Curriculum

Sao Paulo Spring 2016

Currículo

O Founder Institute oferece um currículo semanal de sessões de criação de empresas, planejado para ajudar os empreendedores a refletir sobre cada aspecto do seu negócio, desde a ideia central ao modelo de receita. Cada sessão semanal é conduzida por três Mentores CEOs de iniciativas, que partilham as suas opiniões singulares e frequentemente divergentes sobre o tema. Aos Fundadores Participantes são atribuídas tarefas para criar aspectos fundamentais das suas empresas entre as sessões, que são realizadas em Grupos de Trabalho com os seus colegas.

Orientation

Welcome and meet your peers.

Date: abr 28, 2016
Starts at: 11:30 am (America/Los_Angeles)

Are you ready to be an entrepreneur? How well do you know your peers in the program? Is there someone that might be your Cofounder from the program? Who will lead your Working Group as President? What do you need to know to be successful in the Founder Institute? Which traits do you have that can help you be successful?

Vision and Ideas

Develop a set of strong ideas.

Date: mai 05, 2016
Starts at: 11:30 am (America/Los_Angeles)

Research and Customer Development

Test your ideas with research.

Date: mai 12, 2016
Starts at: 11:30 am (America/Los_Angeles)

Revenue Models

Chose an idea and a model.

Date: mai 19, 2016
Starts at: 11:30 am (America/Los_Angeles)

Naming and Positioning

Name your business.

Date: mai 25, 2016
Starts at: 11:30 am (America/Los_Angeles)

How do you develop a good name for your business? How do you position the business with a name? What characteristics make a good name? How do you test different name candidates? What infrastructure do you need when you pick your name? Are there tips to finding a good domain name? What social media platforms should you look to get your name on? How do you develop a logo? Does a name really matter?

Mentor Idea Review

Present your idea for feedback.

Date: jun 02, 2016
Starts at: 11:30 am (America/Los_Angeles)

Are you pursuing a viable business idea? Can you present the idea in a compelling way? Have you done sufficient research on the idea? Is there a viable market? What about about the business is likely to fail? How can the business be improved? Are you a good fit to build this business over the next three, five and ten years?

Startup Legal and IP

Build a legal and IP strategy.

Date: jun 09, 2016
Starts at: 11:30 am (America/Los_Angeles)

What does a new Founder need to know about the law to launch a successful startup? How do you pick a law firm to work with? What is the process of setting up a company? How much do you need to know about the law? What agreements do you need to run a company? What are common legal mistakes? How do you handle intellectual property, including confidentiality, copyrights, trademarks and patents? How much does the law actually matter?

Team and Advisors

Recruit your first team members.

Date: jun 16, 2016
Starts at: 11:30 am (America/Los_Angeles)

Product Development

Plan to build your offering.

Date: jun 23, 2016
Starts at: 11:30 am (America/Los_Angeles)

Mentor Progress Review

Present your progress for feedback.

Date: jun 30, 2016
Starts at: 11:30 am (America/Los_Angeles)

How do you present the business entering the last few weeks of the program? Is the presentation compelling? Can the business scale? How viable is the financial model? Is the plan to build the business realistic? Is the product or offering planned out well? Can the business generate revenue? What needs to be improved for the business to be successful?

Sales and Traction

Start generating traction.

Date: jul 07, 2016
Starts at: 11:30 am (America/Los_Angeles)

How do you identify and close your very first paying customers? What are best practices to charge these first paying customers? Should you charge more or less in the beginning? How do you develop a sales funnel or conversion funnel? What are some best practices to track leads and sales? How do you hustle leads and close the first sales, whether business licenses or consumer subscriptions? How do you develop a culture of sales and generating revenues in the early days of a new company?

Branding and Marketing

Establish market credibility.

Date: jul 14, 2016
Starts at: 11:30 am (America/Los_Angeles)

How do you establish yourself as an expert in your field? What tools are used to follow important news and narratives? How do you identify and create industry narratives of your own? How do you identify and connect with influencers and journalists? What infrastructure do you need to be influential? How do you create content that attracts readers and commentary? How do you grow your influence in a market over time?

Bootstrapping and Fundraising

Capitalize the business.

Date: jul 21, 2016
Starts at: 11:30 am (America/Los_Angeles)

What are the various ways to capitalize your company in the very beginning? How do you ask friends and family for money to support you? What are the advantages and disadvantages of bootstrapping? What do local angel investors require before making an investment? How do you develop a target list of appropriate angel investors? What materials are required to raise angel investment? What milestones should you look to achieve next? How do you set your six month and twelve month objectives in the very beginning? How should you think about selling the business or exiting the business?

Graduation

Graduate from the program.

Date: ago 22, 2016
Starts at: 11:30 am (America/Los_Angeles)

How do you ensure success after Graduation? How do you engage with your peers going forward? The Graduation is the beginning of an exciting period for Founders, where an idea becomes reality. Congratulations!

Post Program Resources

The 4 month Core-Program is just the beginning. We have developed extensive support programs and resources for our Alumni that far exceed any other comparable startup program.

Continued Support

FI Alumni
  • Dedicated Alumni Support Team in Silicon Valley
  • Access to the world's largest network of mentors and investors (35,000+)
  • Private Alumni mailing lists
  • $2M+ in partner discounts
  • Invites to FI sessions & network events
  • Potentail introductions to investors

Post-Programs

Founder Lab
  • A series of virtual advisory programs where you work with our Silicon Valley HQ team to reach next milestones
  • Funding Lab helps get your lead investor within 6 months
  • P/M Fit Lab (2023) helps you get to Product Market Fit
  • FI Venture Network helps you get intros to investors
  • 100% customized and FREE for Alumni