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Microsoft BizSpark - Microsoft BizSpark is a global program that helps software startups succeed by giving them access to Microsoft software development tools, connecting them with key industry players, including investors, and providing marketing visibility to help entrepreneurs starting a business. Microsoft BizSpark is a worldwide partner of the Founder Institute, providing software, support, facilities, and mentoring to many entrprenuers within the Fouder Insitute network. Learn more about our partnership here, and sign-up for BizSpark here.

Clifford Chance is one of the world's leading law firms, with 33 offices* in 23 countries and some 3,200 legal advisers.

Sanoma Media is a media company that crosses frontiers, with her expertise, creativity and appealing content Sanoma creates the right context for advertisers to achieve their objectives. Sanoma Media Netherlands B.V. is a part of the Sanoma Group, an European mediagroup operating in several media sectors in twenty countries

V-Ventures is a holding company with a portfolio of Dutch investments geared towards news- and information supply and management  

Product Development

Fall 2011 Amsterdam Semester

How do you get from an idea to an offering? What are strategies to identify and prioritize features? How do you take a product definition and turn it into a development plan? What should comprise a minimum viable product? What are effective strategies to build your first offering? What are common mistakes that you should avoid when planning and building an offering?

Plan and start building your offering.
2011-12-06, 06:30 PM


Michiel Westermann
CEO, Motek Medical & Motek Entertainment

Michiel C.Westermann is the CEO of Motek ( He previously worked for Schlumberger as petroleum engineer; co-founder and CEO Pink Elephant; board member PinkRoccade (now Getronics/KPN consulting); CEO Twinning. He is a member...

Rick le Roy
Partner, UNITiD

Rick le Roy is co-founder and partner at UNITiD. We help our clients with the design of new digital services that their clients like. UNITiD designs with forward thinking clients like Ziggo, RTL nieuws, Sanoma Media, Philips and KPN.

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