Sales and Traction

Hyderabad Spring 2014 Semester

How do you identify and close your very first paying customers? What are best practices to charge these first paying customers? Should you charge more or less in the beginning? How do you develop a sales funnel or conversion funnel? What are some best practices to track leads and sales? How do you hustle leads and close the first sales, whether business licenses or consumer subscriptions? How do you develop a culture of sales and generating revenues in the early days of a new company?

Start generating traction.

2014-08-12, 06:30 PM


Rimpal Chawla
Founder & CEO

Rimpal is the founder & CEO of Anitya Ventures - an investor, strategic advisor, evangelist and mentor to startups and investment firms like hedge funds; coach and advisor to senior corporate executives; exec-ed and training facilitator to students and executives at forum...

Vijay Chandrasekaran
Sr Principal Product Manager, Progress Software

Vijay is currently a Product Manager in Progress Software in charge of the Cloud Services platform - which is the backbone for all cloud-based products of Progress. More than a decade ago Vijay co-founded a startup along with 5 others in the Enterpise Software BRMS spa...

Prasanna Boni
Co-founder COO, Edutor Technologies

Prasanna Boni COO (co-founder) Edutor Technologies 2010 - till date SAP Labs (post YASU Technologies acquisition) Nov 2007 - March 2008 YASU Technologies (acquired by SAP Labs in 2007) VP Operations (co-founder) 1999 - Oct 2007 Infosys Technologies SSE 1996 - 1...

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