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Winter 2009 New York
Applications: Nov 25, '09
Sessions: Dec 03, '09 - Mar 18, '10

Vision

Our vision is to Globalize Silicon Valley by creating and fostering local startup ecosystems in promising markets across the globe. We aim to help launch 1,000 technology companies per year in over 50 cities worldwide.

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Naming and Branding

Winter 2009 New York Semester

What is a brand? Is it you? Is it your vision? How do you determine what you stand for, and then how do you come up with a good company name? What are the characteristics of a good company name? What do you need to do to protect your name?

Goal:
Name and brand your business.

Date:
December 17, 2009, at 06:30 PM

Mentors

Scott Belsky
Founder & CEO, Behance
Josh Rubin
Founder & Editor-in-Chief , Cool Hunting/Captain Lucas
Bryan Thatcher
CEO, Fusebox Inc

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