Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.

 


 

Founded in 2004 by Scott Heiferman, the NY Tech Meetup has over 11,000 members, representing people from all parts of the New York technology community. Each month, six companies and developers demo technology they've been working on in front of a 400+ sold out crowd.The NY Tech Meetup is a community-led organization, and is not for profit. It is currently organized by Nate Westheimer.

 


 

Visit our partners here.

Marketing and Publicity

Winter 2009 New York Semester

What is the story of your company and your offering? How do you sell that story? Who are you trying to reach with the story? Do you solve a problem, create controversy, offer something new? Are you a pain killer or a vitamin? What is your brand? What are the best tactics for your outreach: publicity, guerilla marketing, advertising? How do you measure the success of your efforts and your spending?

Goal:
Create a marketing and publicity plan.

Date:
2010-03-04, 06:30 PM

Mentors


8.73
Jeffrey Dachis
CEO, Dachis Group

As founder and CEO of Dachis Group, the worlds leading Social Business transformational services and software company, Jeff’s leadership and vision helped establish the digital services industry more than a decade ago when he co-founded Razorfish, Inc. out of a one-bedroo...

9.07
Craig Kanarick
CEO , Mouth Foods

Craig is currently the CEO of New York Mouth, the premier destination for indie foods -- small-batch, artisanal packaged products made by passionate food makers. Craig is a seasoned executive with over 20 years of experience at the nexus of business, technology and de...

8.00
Andy Morris
Co-Founder, Morris + King Company

Andy Morris, co-founder and partner/principal of The Morris + King Company (MKC), specializes in developing groundbreaking public relations campaigns and innovative branding programs for clients. Prior to launching MKC in 2001, Mr. Morris was senior vice president at LaFo...

8.80
Adeo Ressi
Founder/CEO, Founder Institute

Adeo Ressi is the founder and CEO of the Founder Institute, the world's largest startup-technology company accelerator. The Institute is the eighth startup that Mr. Ressi has founded or built, four of which were acquired and three of which are still operating. Mr. Ressi...

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window