Taylor Wessing

Taylor Wessing is a leading international law firm with a single-minded approach: to help our clients succeed. With over 750 lawyers in the UK, Germany, France and Belgium, we are able to provide unrivalled support for commercial organisations doing business in Europe across a full range of legal practice areas. Moreover we have a strong focus on the emerging markets such as China, India and the Middle East. Last but not least we have a strong client base in North America and Japan. Visit website for more information

 

 

Tonka is a young, independent agency based in Berlin, focusing on internet and mobile business and life style. We create communication strategies in close cooperation with our clients, focusing on their corporate objectives and delivering valuable communication solutions with a performance based approach. Visit website for more information.


kirikom's expertise is in Innovation and Communication Management. As a consultant and trendscout, Simone Kiri supports technology companies in setting up and optimizing their internal and external communication processes in a fast and efficient way. Visit website for more information.

 

The Institute identifies corporate supporters to reduce both the time and the costs of setting up a high tech business. Local partners are currently being recruited for this semester.

 

Marketing and Sales

Fall 2010 Berlin Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Goal:
Identify and convey your positioning.

Date:
2011-01-14, 06:30 PM

Mentors

Holger G. Weiss
CEO, Aupeo

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