Marketing and Sales

Barcelona Summer 2013 Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Goal:
Identify and convey your positioning.

Date:
2013-08-27, 06:30 PM

Mentors


6.75
Antonio Rami
Co-Founder & COO, Kantox

Graduated at ESADE majoring in Finance, experience in Venture Capital at Inveready Seed Capital and 2 years in strategic consultancy at Deloitte. In 2011 he co-founded Kantox, a disruptive business in the financial industry.

4.25
Carlos Blanco Vázquez
Executive Chairman, Akamon Entertainment Limited

Carlos is the executive chairman at Akamon Entertainment Limited, founder and chairman at Grupo ITnet, and founder and chairman at OcioMedia. Additionally he serves as the co-founder of First Tuesday Spain and TusJuegos, founder of Aztive Mobile Solutions, and partner at ...

3.50
Marc Serra Oller
Founder and CEO, Bonacuista BGS SL (Acuista, BGSsl)

Marc has several degrees from UC Berkeley where he spent more than seven years as a college and graduate student and as an entrepeneur in the nanotechnology space back in 88. He was at the onset of Lotus Development (now part of IBM) in Spain and launched and managed Zeta...

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