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Presentation and Publicity

Barcelona Winter 2012 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Goal:
Prepare for publicity.

Date:
2013-02-26, 06:30 PM

Mentors


8.11
Antonio Rami
Co-Founder & COO, Kantox

Graduated at ESADE majoring in Finance, experience in Venture Capital at Inveready Seed Capital and 2 years in strategic consultancy at Deloitte. In 2011 he co-founded Kantox, a disruptive business in the financial industry.

8.22
Francesc Riverola
Founder & President, FOREXSTREET

Francesc was born in Palo Alto, raised in Barcelona, has a degree in Economics of the University of Barcelona and made the PDD at IESE Business School. In 1999 he started FXstreet.com, where he was the CEO from 2000 to 2012. Now he became President and Chairman of the Bo...

7.11
Oscar Sánchez
Founder & CEO, Tech Sales Group

Licenciado en Económicas por la University of La Verne, California, completó los estudios con un Programa de Dirección en el IESE, Master MBA en ESADE, y estudios avanzados en Harvard Business School Como profesional es fundador y CEO de Tech Sales Group, única empresa e...

8.44
Ricard Bonastre
Co-Founder & CEO, Lead Ratings

Ricard es licenciado en Filosofía por la UB y tiene un MBA en la Salle-URL. Comenzó a trabajar como Director de Fihoca hasta incorporarse como Gerente de la Escuela Universitària Politecnica de Mataro en el 2001. En el 2006 asume la Dirección General del Parque tecnoló...

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