Marketing and Sales

Mexico City Autumn 2012 Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Goal:
Identify and convey your positioning.

Date:
2013-02-12, 07:00 PM

Mentors


9.50
Steven Zwerink
Digital Nomad, Digital Nomadz

Tengo una gran experiencia internacional en innovación y emprendedourismo, soy co-fundador de un proyecto llamado Digital Nomadz. Durante los últimos años he brindado mi experiencia e interés a diferentes Startups. Mi meta actual es viajar por el mundo dejando una este...

9.50
David Geisen
CEO, Dafiti Mexico

Co-founder and CEO of Dafiti Mexico, the largest online fashion retailer of Latin America. Founded daily deal e-commere clickOnero and while CEO grew the company into Mexico's largest group buying site; previously worked at Goldman Sachs Investment Banking Division in New...

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