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In this talk from the Denver Founder Institute, Jim Franklin helps founders better define their business goals and values. Jim says the key to starting a successful company is homing in on your talents and passions; however, eager founders use caution - be sure there is economic value before proceeding.

Jim Franklin is an Investor and Board member at Section.io, as well as a Mentor for the Denver Founder Institute.

To further explain the three tenants of a great business idea, Jim uses the example of the game of golf; he says a founder may be passionate about golf, but if he is not one of the best in the world there is little chance for economic gain. Finding a balance between passion and skills is crucial.

Finding a Balance Between Talent and Passion, by Jim Franklin from Founder Institute 4 on Vimeo.

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