Spiegel Sohmer
Spiegel Sohmer is a firm of attorneys offering state-of-the-art expertise to a diversified business clientele seeking solutions that are innovative, concrete, and pragmatic. Our firm groups some forty five attorneys who concentrate principally within three broad specialties: business law (including Intellectual Property), tax law and litigation. Spiegel Sohmer has extensive experience representing companies at all stages of their life cycle, from start up through to exit, and also represents a wide array of investors: www.spiegelsohmer.com

Richter
Richter is, above all, a financial consulting services firm offering strategic support and has been a recognized member of the business community since 1926. Richter entire team consists of more than 450 partners, experts, high-level professionals and administrative employees. Because of this collective expertise, our firm has an unrivalled reputation and has earned the respect of the business community: www.richter.ca

Futurpreneur
Futurpreneur Canada is the only national, non-profit organization to provide financing, mentoring, and support tools for every business stage to aspiring business owners and startup founders: www.futurpreneur.ca

WeWork
World's leading provider of space, community, and services to help you make a living

Fundica
Connecting entrepreneurs with funding resources. The Fundica Roadshow stops in 10 of Canada's top business cities. Join Fundica Roadshow for inspirational RoadTalks provided by great speakers and network all day. Every city's best pitch wins a trip to pitch in San Francisco and prizes from their partners!

Don’t Be So Impersonal! Know Your Audience and Tailor Your Pitch

Posted by Jonathan Greechan on 2014-04-15

The Founder Institute runs Founder Hotseat Webinars to allow aspiring founders from across the globe to get live feedback on their startup ideas from top Silicon Valley entrepreneurs. 

In this Hotseat clip, Jason Calacanis gives expert feedback to Sarah, a Montreal-based entrepreneur pitching Travelessa, a mobile app that helps fashion-conscious women to pack for travel. Jason demonstrates to Sarah how knowing the audience creates a more personalized and stronger pitch.

Jason Calacanis is the Founder and CEO of Inside.com, Founder of the Launch Festival, Host of This Week in Startups, and a top angel investor.

Check out the clip below, and for our friends in Perth, if you want to your startup idea directly to a Silicon Valley expert, be sure to check out the special Perth Founder Hotseat with Adeo Ressi this week, co-presented by the City of Perth and Morning Startup.

(Bored Audience image via Shutterstock)

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Don’t Be So Impersonal! Know Your Audience and Tailor Your Pitch

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