Procopio’s Emerging Growth and Technology practice group assists start-ups and emerging growth companies in various fields, including information technology, telecommunications, life sciences and cleantech, with all aspects of their formation, development and funding, from the initial idea through liquidity. Our team-oriented approach offers clients access to attorneys who are familiar with and understand their products, technology and business models.

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San Diego Venture Group is a non-profit business association with a mission to support and promote the venture capital and start-up company eco-system in the San Diego region. Our 800 members include venture capitalists, entrepreneurs, experienced executives, and professionals who support them.

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Hera Hub is a spa-inspired, coworking space for female entrepreneurs in San Diego. This as-needed, flexible work and meeting space provides a productive work environment for women. Affordable monthly membership options are perfect for freelancers, independent consultants, entrepreneurs, nonprofits and authors.

Hera Hub members have access to professional office space to meet with clients and are able to connect and collaborate with like-minded businesswomen, giving them the support they need to thrive. It is the perfect place for collaboration, community, credibility and visibility.

How to Perform Startup Market Research on the Cheap

Posted by Amity Sims on 2014-07-04

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here

While researching a market and a products viability is one of the first steps to building a company, entrepreneurs often overlook the value of collecting specialized data and becoming an industry expert. As Dan Shapiro explains in the video below, “creating your own source of data gives you something other people value and need,” and can act as a currency for people that help you.

Dan Shapiro is the Founder and CEO of Sparkbuy - which was recently acquired by Google - and he also was the Co-Founder and CEO of Ontela, which merged with Photobucket. His companies have received numerous awards, and Shapiro himself has been named CEO of the Year by MobileBeat.

In his talk below from the Seattle Founder Institute, Dan walks through a tactical step by step framework to research a market on a shoestring budget using Mechanical Turk, Surveymonkey, Google Adwords, and Excel. He explains how to build and optimize surveys, ways to evaluate ideas, and analyzing results.

If you like the video below, check out Dan's blog and follow him on Twitter @danshapiro



 

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