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Surviving the Startup Rollercoaster is About Not Giving Up, by Jill Stelfox

Posted by Jonathan Greechan on 2012-07-11

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here

Succsessfuly following a startup roadmap can feel like riding a rollercoaster. However, as Jill Stelfox explains in this video, you have to carefully plan a roadmap to avoid pitfalls so you aren't compelled to give up on “a rollercoaster that leads to nowhere.” 

Jill is a successful serial entrepreneur, having run 4 companies and returning 1000x to her investors.  She is currently the Co-Leader of the Washington DC Founder Institute.

Jill will be hosting a free Startup Ideation Bootcamp in Washington DC tomorrow night, Thursday July 12th. At the event, attendees can get feedback on their startup ideas from Jill and other experts, meet potential cofounders, and network with local entrepreneurs. Space is very limited, so register today at

In the talk below, Jill breaks down creating an overall company roadmap into funding, people, and corporate roadmaps, and gives advice for best practices along the way.  She explains how to plan funding for the different stages of growth, the team and hiring dynamics from start to late stage, when and how to get advisors, and lessons learned on how to avoid pitfalls. 

If you like the video below, follow her on twitter @jillstelfox

Jill Stelfox Company Roadmap

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