Sabanci University

Sabanci University is ranked the top private entrepreneurial university in Turkey according to Turkish Ministry of Industry and Trade.  The university hosts the SUCOOL Preincubation Center that supports early stage entrepreneurs and also supports Founder Institute by shared resources, network and providing space.

 

Fora & Şanlı Law Office

Since 2008, Fora & Şanlı Law Office is dedicated to provide legal advice and services which look beyond the legal issues and take the business aspects for each transaction for the success of its clients for their investments and business in Turkey and MENA region. Fora & Şanlı is very well connected with the world and other jurisdictions to facilitate its clients international business.

 

Microsoft Turkey

Microsoft is a strategic partner for promising startups around the world focused on business growth & development, industrial strength technology and beautiful usable products. Build locally, scale globally. We help smart companies take flight.

Pick a Good Market, or Risk Becoming a Zombie Startup

Posted by Jonathan Greechan on 2014-01-31

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here

The most talented team, with a great product and flawless execution, would still fail if they tried to launch a company in a bad market. Similarly, less talented teams with a less than stellar product could succeed in a good market, because "a great market pulls the product out of a startup."

So says Russian entrepreneur Kirill Makharinsky, Co-Founder of Quid, YouNoodle, Ostrovok.ru, and one of Forbes' "Top 30 Most Influential

   (zombie photo from Shutterstock)

People in the Russian Internet Industry."

In the below Founder Institute talk, Kirill outlines the best practices for startup market research that he learned while launching three companies across three different countries. As he explains, it important to "start with the end in mind" when researching your market, and good market research is not at all expensive (if you know the right methods).

 

If you could use expert training and support to launch a technology company, then apply to the Founder Institute today. Applications are open in many cities worldwide


 

View Market Research: Makharinsky on Scribd

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