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Each week we scour the web for insightful articles to share with the Founder Institute network.

This week's top articles include how to massively scale your startup for quick growth; how to build an addictive product; Mark Cuban's 12 rules for entrepreneurial success; and the common traits of successful companies.

 Check out our must read articles for the week of January 12th.

 

What It Takes to Grow Your Startup 500% in Months

In two years, Paul Arnold helped grow cloud service marketplace AppDirect from 20 to 120 employees while leading end user acquisition, marketing and business operations. He has also advised a number of startups through hyper-growth. Read his tips for quick scaling a startup here. 

The Definitive Guide on How to Build an Addictive Product 

In this talk from the 14th Founder Showcase (an event hosted by the Founder Institute), Nir Eyal offers insight into the psychology behind building addictive products, answering questions like, 'How do we boost engagement?" and "What makes customers come back?". 

How to Be a Slave

Your true salary is the value you create for the place you work. But 90% of what you create is taken from you. Some percentage of it goes to your boss. Some percentage of your salary goes to their boss and however big the hierarchy is. Read James Altucher's manifesto on controlling your own destiny here. 

Mark Cuban's 12 Rules for Startup Success
Anyone who has started a business has his or her own rules and guidelines, and in this article, super entrepreneur Mark Cuban shares his own. His "rules" aren't just for those founding the companies, but for those who are considering going to work for them, as well.

Try to Kill Startup Before You Start

H In this article, George Deeb shares a great peice of advice he once received: “if you have done everything you could have done to kill your startup, and were unsuccessful in doing so, then you are truly on to something that is defensible and worth building.”

The Common Traits of Super-Successful Companies 

Sam Altman is the Co-Founder & CEO of Loopt, and in this article he examines the common traits of super-successful companies. For example, according to Sam, these companies are obsessed with user experience and stockpiling top talent, they move fast, they do things that don't scale, ane more. 

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