Premier Sponsor

Spiegel Sohmer

 Spiegel Sohmer is a firm of attorneys offering state-of-the-art expertise to a diversified business clientele seeking solutions that are innovative, concrete, and pragmatic. Our firm groups some forty five attorneys who concentrate principally within three broad specialties: business law (including Intellectual Property), tax law and litigation.  Spiegel Sohmer has extensive experience representing companies at all stages of their life cycle, from start up through to exit, and also represents a wide array of investors: 

Gold Sponsor


Richter is, above all, a financial consulting services firm offering strategic support and has been a recognized member of the business community since 1926. Richter entire team consists of more than 450 partners, experts, high-level professionals and administrative employees. Because of this collective expertise, our firm has an unrivalled reputation and has earned the respect of the business community.

National Bank helps home-grown businesses expand by offering them personalized service and banking solutions adapted to their needs. We strive to develop integrated, diversified and innovative business solutions that will meet the needs of your business at every phase of its existence. We offer a full range of financial services to individual clients, SMEs and large companies. Whatever your sector of activity, our team of experts will be able to advise you and assist you with every stage of your business growth.

Silver Sponsors

Futurpreneur Canada

Futurpreneur Canada is the only national, non-profit organization to provide financing, mentoring, and support tools for every business stage to aspiring business owners and startup founders:


Founded in 1904, Kruger Inc. is a major producer of publication papers, tissue, lumber and other wood products, corrugated cartons from recycled fibres, green and renewable energy and wines and spirits. The Company is also a leader in paper and paperboard recycling in North America. Kruger operates facilities in Quebec, Ontario, British Columbia, Newfoundland and Labrador and the United States. (



Community Partners

NACO Canada

The National Angel Capital Organization (NACO) accelerates a thriving, early-stage investing ecosystem in Canada by connecting individuals, groups, and other partners that support Angel-stage investing. NACO provides intelligence, tools and resources for its members; facilitates key connections across networks, borders and industries; and helps to inform policy affecting the Angel asset-class.

Anges Quebec

Anges Québec’s mission is to help its angel investors make profitable investments in innovative companies in a wide range of industries and in all regions of Quebec. To this end, Anges Québec identifies the best entrepreneurs and business projects and supports the Anges Québec members who finance them.


Le RJCCQ soutient un réseau de jeunes chambres de commerce et d’ailes jeunesse à travers le Québec, représentant plus de 8 000 jeunes professionnels, cadres, travailleurs autonomes et entrepreneurs âgés de 18 à 40 ans.


La Jeune Chambre de commerce de Montréal (JCCM) est un regroupement de près de 1 600 jeunes cadres, professionnels, entrepreneurs et travailleurs autonomes âgés de 18 à 40 ans, ce qui en fait un des plus grands réseaux de jeunes gens d’affaires au monde.

Hacking Health

Hacking Health is designed to improve healthcare by inviting technology creators and healthcare professionals to collaborate on realistic, human-centric solutions to front-line problems.


Noticias Montreal is a Spanish-language media based in Montreal and founded by a group of immigrant journalists. Its main goal is to provide the latest news, information and features about Montreal, Quebec, Canada. NM wants to offer a helping hand in the immigration and integration process of the numerous newcomers as well as promoting the Spanish language.

La Gare

La Gare is a collaborative workspace. A place to work, connect and learn in the heart of the Mile End.


The Existential Entrepreneur: I Am Therefore I Pivot, by John P. Muldoon

Posted by Jonathan Greechan on 2013-09-11

Founder Insight gives you feedback from the startup trenches.

In this post from his blog, John P. Muldoon (Co-Director, Dublin Founder Institute), outlines a talk by Paul Daniel, explaining why pivoting can lead you to the right product and the right customers.

Below, The Existential Entrepreneur: I Am Therefore I Pivot has been republished;


"In his talk at the March 2013 entrepreneur meetup, Paul Daniel spoke of the flexibility start-ups require until they find a sure footing.

The issue is not just finding customers. It is also about getting the right product to those customers, Daniel explained. And, while entrepreneurs may start out with a product idea in mind, the successful ones will often end up selling something different.

One classic example is the William Wrigley Jr. Company of Chicago, Ill. It was founded in April 1891 by Wrigley to sell soap and baking powder. In 1892, he came up with a promotion: A free pack of chewing gum with each can of baking powder.

“The chewing gum eventually became more popular than the baking powder itself and Wrigley’s reoriented the company to produce the popular chewing gum,” Wikipedia says. Before Wrigley was bought by Mars for $23 billion in 2007, its annual revenue was $5.4 billion. That’s a lot of sticky pavements.

That reorientation is now known as a pivot in start-up jargon. Wrigley the entrepreneur was prepared to experiment and adapt, and recognized that cleaving to his original idea was not the way to stay in business.

Even well-established businesses pivot. In his talks at the Irish Computer Society, Prof. Joe Peppard of Cranfield University used the venerable Rolls Royce as an example.

That company has gone from selling engines to “selling thrust,” Peppard said. A company that traditionally manufactured engines and cars has spun its business model and is now monitoring performances of those engines in real time and selling that service too, he said.

To bolster the case for flexibility, Daniel cited some of the definitions of start-up developed by experts in the field today.

Steve Blank on why startups exist: a startup is an organization formed to search for a repeatable and scalable business model.

Eric Ries defines a start-up as: A human institution designed to deliver a new product or service under conditions of extreme uncertainty.

Older definitions exist, of course. Legendary management guru, Peter Drucker said: An entrepreneur searches for change, responds to it and exploits opportunities.

Those definitions are all far removed from popular conceptions of entrepreneurs who have that eureka moment before selling widgets like hot cakes.

Instead, the definitions deal with uncertainty and searching. This is where the famed nimbleness of the small organization comes in to play. But the entrepreneur has to be nimble of mind, too. They have to be willing to ditch ideas that they see fail and they have to constantly examine their ideas’ effectiveness.

Ries recommends holding regular pivot meetings to avoid surprises and to avoid being forced in to last-minute changes before resources run out.

But Daniel cautioned against pivoting too soon because that, too, is a drain on resources. “Don’t be shy to feel the pain, too,” he said."

John P. Muldoon is co-director of the Dublin Founder Institute, which is currently testing demand to launch this Autumn. If you'd like to help bring this great program to Dublin, then fill out an Interest Form today. If enough people fill out this form and express interest by September 22, then the Founder Institute will formally launch a Dublin Chapter.

Like this article?

Subscribe to our NewsletterAttend a Free Event

* indicates required

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window