Spiegel Sohmer

 Spiegel Sohmer is a firm of attorneys offering state-of-the-art expertise to a diversified business clientele seeking solutions that are innovative, concrete, and pragmatic. Our firm groups some forty five attorneys who concentrate principally within three broad specialties: business law (including Intellectual Property), tax law and litigation.  Spiegel Sohmer has extensive experience representing companies at all stages of their life cycle, from start up through to exit, and also represents a wide array of investors: www.spiegelsohmer.com 

Futurpreneur Canada

Futurpreneur Canada is the only national, non-profit organization to provide financing, mentoring, and support tools for every business stage to aspiring business owners and startup founders: www.futurpreneur.ca

NACO Canada

The National Angel Capital Organization (NACO) accelerates a thriving, early-stage investing ecosystem in Canada by connecting individuals, groups, and other partners that support Angel-stage investing. NACO provides intelligence, tools and resources for its members; facilitates key connections across networks, borders and industries; and helps to inform policy affecting the Angel asset-class.

Anges Quebec

Anges Québec’s mission is to help its angel investors make profitable investments in innovative companies in a wide range of industries and in all regions of Quebec. To this end, Anges Québec identifies the best entrepreneurs and business projects and supports the Anges Québec members who finance them.

RJCCQ

Le RJCCQ soutient un réseau de jeunes chambres de commerce et d’ailes jeunesse à travers le Québec, représentant plus de 8 000 jeunes professionnels, cadres, travailleurs autonomes et entrepreneurs âgés de 18 à 40 ans.

JCCM

La Jeune Chambre de commerce de Montréal (JCCM) est un regroupement de près de 1 600 jeunes cadres, professionnels, entrepreneurs et travailleurs autonomes âgés de 18 à 40 ans, ce qui en fait un des plus grands réseaux de jeunes gens d’affaires au monde.

Hacking Health

Hacking Health is designed to improve healthcare by inviting technology creators and healthcare professionals to collaborate on realistic, human-centric solutions to front-line problems.

NM

Noticias Montreal is a Spanish-language media based in Montreal and founded by a group of immigrant journalists. Its main goal is to provide the latest news, information and features about Montreal, Quebec, Canada. NM wants to offer a helping hand in the immigration and integration process of the numerous newcomers as well as promoting the Spanish language.


Founder Hotseat: Is Your Startup’s Name Limiting Your Market?

Posted by Jonathan Greechan on 2013-09-17

The Founder Institute regularly hosts interactive webinars where founders are invited to pitch Adeo Ressi, get feedback, and learn the fundamentals of what makes a great pitch.

In this Founder Hotseat Clip, Adeo Ressi critiques a pitch from TradeBreeze, "a private B2B wholesale ecommerce website to help buyers and sellers in SMB perform recurring transactions with a simple, organized interface anyone can understand."

Adeo praises TradeBreeze for it’s straightforward name, but highlights the issues that “literal names can be problematic because often times businesses have to pivot to attract market opportunity”.  He also suggests TradeBreeze’s pitch is a classic example of customer confusion, as they fail to identify a specific target customer.


Watch the pitch below to hear Adeo's comments, and click here to get updates about future broadcasts.


                                

Like this article?

Subscribe to our NewsletterAttend a Free Event

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window