Next Jump
Imagine earning employee perks that help make you physically healthier and mentally happier. More excited about where you work and more invested in your job. That give you not just free stuff, but personal freedom. Perks that bring you great discounts plus more of what really counts: ways for you and your family to live, work and play better--and with greater purpose. Welcome to Perks At Work. Perks that matter.

Sheppard Mullin
We are a firm that truly puts clients first. And this sets us apart. We don’t just give lip service to client service. Every attorney and staff member has a plaque in his/her work space listing our client service expectations. We regularly give “Clients First” awards to attorneys and staff members who “go the extra mile” for our clients. Client service is part of our culture and permeates everything we do.

Ambition Today
Ambition Today is a podcast show discussing with ambitious entrepreneurs the key moments that help you achieve success, grow your startup, try to change the world, and go after your dreams, today. Don't miss the incredible stories and lessons being told by startup founders, angel investors, and venture capitalist.

This Week’s Must-Read Articles for Entrepreneurs

Posted by Jonathan Greechan on 2013-07-28

Each week we scour the web for insightful articles to share with the Founder Institute network.

This week's top articles include 6 tips to achieving your startup dream, why defining your personal brand is so important, how to avoid bad sales habits, plus and more branding tips.

 

Check out our must read articles for the week of July 22nd - July 28th:


Why You Need to Ring the Freaking Cash Register
I work with a lot of startups. I start to notice when bad behavior creeps into the system as a whole. I have seen much of that behavior over the past 2 years get worse. Nobody seems to want to make money any more. I remember just a decade ago in 2003 when we all laughed at how dumb people in the 90′s were talking about the race to “capture as many eyeballs as possible” before your competition. You would figure out how to monetize later.
The 10 Most InDemand Startups Share Their Talent Brand Tips
Recruiting high-caliber technical talent is a constant challenge. Especially in Silicon Valley, where stealth-mode startups battle alongside well-established, global brands for top engineers.
6 Key Steps to Achieving Your Startup Dream
Before you, as an entrepreneur, can hope to successfully start a new business, you need to set some goals and milestones to lead the way. It’s easy to talk in the abstract about all the possible applications for a new technology, but you don’t have a viable business plan until you have specific targets on what you will produce, when, and how.
If You Don't Define Your Personal Brand the Market Will
I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all.

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