El Referente
El Referente es el primer diario de emprendedores que busca impulsar y difundir las iniciativas más innovadoras de España de proyectos de base tecnológica, sociales.Entre las 370 compañías que forman parte de la Comunidad destacan CartoDB, Jobandtalent, Traity, Socialcar, Ticketbis o The App Date.

EIE
El Instituto Europeo para el Emprendimiento (EIE) es una organización pionera creada por un grupo de emprendedores para emprendedores. Se otorga especial protagonismo a las personas, y no exclusivamente los proyectos, en nuestra misión de fomento del emprendimiento. El objetivo principal de nuestros programas, siendo los mentores un pilar fundamental de los mismos, es fortalecer los diferentes puntos débiles que puede tener el emprendedor a la hora de acometer sus proyectos.

Emprendedores
La revista y portal líder en Gestión y Creación de Empresas.

TodoStartups
Portal de referencia para emprendedores tanto en España, como en Latinoamérica. En él se recoge toda la información de actualidad sobre startups, financiación, inversiones y nuevas tecnologías, un punto de encuentro para emprendedores en busca de inspiración para lanzar su propio proyecto.

EFE empresas
EFE -la primera agencia de noticias en Castellano y la cuarta del mundo-, así como herramientas que te pueden servir para desarrollar tu proyecto empresarial y entrevistas a protagonistas en este ecosistema que han logrado poner en marcha su idea emprendedora.

Learn the Psychology Behind Addictive Products from Nir Eyal at the 14th Founder Showcase

Posted by Jonathan Greechan on 2013-06-25

Today we are excited announce the second speaker at the 14th Founder Showcase taking place at the Microsoft Mountain View Campus: Acclaimed Business Writer and Advisor, Nir Eyal.

On Wednesday, July 17th, Nir will join Phil Libin on stage at the 14th Edition of the Founder Showcase, featuring a series of “How To” workshops for early-stage founders. In addition to Phil’s talk on best practices for new startups, Nir will address the topic of addictive products, and reveal the patterns companies like Facebook, Twitter, and Pinterest use to keep us coming back.

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir founded two tech companies since 2003 and today is a Lecturer in Marketing at the Stanford Graduate School of Business. His last company received venture funding from Kleiner Perkins Caufield & Byers and was acquired in 2011. In addition to blogging at NirAndFar.com, Nir is a contributing writer for Forbes, TechCrunch, and Psychology Today.

During this workship attendees will learn;

  • The common design patterns of habit-forming products.
  • The stages of habit formation and how to optimize for user retention.
  • An in-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs. 
  • Practical steps for leading a habit design process to ensure your product is used regularly.


We look forward to hearing what Nir has to say on July 17th. Get your tickets today

Learn the Psychology Behind Addictive Products from Nir Eyal at the 14th Founder Showcase

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