ZenBanx is an amazing new multi-currency mobile banking product set to launch very soon. We hope you’ll visit often to keep track of our progress, and maybe even become one of the first people to experience money that can travel as far, as fast and as simply as you do… around the corner, or around the world!  To learn more about Zenbanx, visit http://zenbanx.com

 

Founded by a small group of World War II veterans in 1954 to help immigrant families build a life away from the plantations, Central Pacific Bank has grown to serve the financial needs of all families and small businesses in Hawaii. The bank has a proud history of giving back to the communities in which we work, live and raise our families. Our values and sensibilities are local and focused on our customers and our community, allowing us to help create a better life for everyone in Hawaii.  Learn more about Central Pacific Bank Here

The professionals at RC Holsinger are dedicated to providing our clients with a level of personal service uncommon in the industry. We take the time to understand your organization and work with you to increase profits, improve cash flow, and retain the net worth that you’ve earned. RC Holsinger Associates, will provide high level of quality and expertise with a greater degree of accessibility to partners so they can truly be a resource to you. They share the entrepreneurial spirit that you possess and that allows them to truly partner with you in attaining your corporate goals. Learn more about RC Holsinger Here.

This Week’s Must-Read #Startup Articles

Posted by Jonathan Greechan on 2013-04-28

Each week we scour the web for insightful articles to share with the Founder Institute network.

This week's top articles include advice on building your brand, growth hacking, fundraising with AngelList, and one blogger's thoughts on imitation and building a better product.

Check out our must read articles for the week of April 22- 28:

 

Richard Branson on Convincing Investors to Fund Your Tech Startup
By Richard Branson
Entrepreneur Richard Branson regularly shares his business experience and advice with readers. Ask him a question and your query might be the inspiration for a future column.
How to Build a Brand Experience for Customers
By Jim Joseph
The following is the third in a bi-monthly series in which marketing expert Jim Joseph will show entrepreneurs on a small-business budget how to apply marketing strategies used by big brands.

Marketing is all about the kind of experience you deliver to your customers with each and every interaction. The more compelling the experience, the faster you will build brand loyalty. In fact, the experience you build becomes your brand in your customers’ minds.
Want to be a world-class growth hacker? Then get out of the building!
By Gagan Biyani
I’ve spent the last two years learning everything I can about “growth hacking.” I co-run the Growth Hackers Conference with Erin Turner, led efforts to build Udemy’s user base, and consulted/advised companies like Lyft, Wedding Party, TenderTree and Sokikom. Over that time, I’ve worked with some amazing marketers. Recently, we’ve been discussing a new “formula” for growth hacking that has helped us achieve extraordinary results.
Want To Raise A Million Bucks? Here’s What You’ll Need
By Greg Kumparak
So, you’ve built yourself a nice little product. Maybe you’ve raised a small friends-and-family round; maybe you’re still bootstrappin’ on your own. Either way, now you’re looking to raise at least a million dollars to help with the next steps.

While there’s no perfect formula for stuff like this, these stats from AngelList’s Ash Fontana are a pretty good indication of the metrics you should be aiming for.
Who Cares If It's Been Tried Before?
By Elad Gil
When Dropbox launched, there were at least half a dozen other "online storage" businesses in existence.  The Apple iPod entered a market litered with crappy MP3 players.  Google was famously the Nth Internet search engine.  Stripe launched into a market crowded with Braintree and Paypal, and before that Authorize.net and others.  Uber was not the first way you could order a taxi, although their spin on black cars was unique.  Facebook was yet another social network in a market "saturated" by Myspace, Friendster, Orkut, Bebo, Hi5 and others.

Like this article?

Subscribe to our Weekly NewsletterAttend a Free Startup Event

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window