HOTB Software Solutions
HOTB is a highly experienced software development company that provides in-kind angel capital to startup entrepreneurs with a viable technology based business. HOTB helps startups bridge the gap between their friends and family round and their venture capital round by subsidizing expensive technology needs. HOTB specializes in building custom software platforms to provide certainty of execution, experience, credibility, security and compliance. Additionally, HOTB Ventures has been formed for instances of passive investment when software development is not needed.

Manatt
Manatt, Phelps & Phillips, LLP is known for quality, for extraordinary commitment to clients, for integrated, relationship-based services, and for a range of capabilities typically found only in boutique firms. We are progressive and entrepreneurial compared to other major firms, and we are deeply committed to diversity, to public service, to involvement in the communities we serve and to excellence in all we do.

TriNet
Tech companies partner with TriNet Passport to compete for top talent by using our bundled HR products that cover the core services of payroll, fortune 100 benefits, risk and compliance, a scalable HR team all on a cloud platform. TriNet reduces the time businesses spend managing HR and administrative issues while providing enterprise-grade cloud capabilities. This enables entrepreneurs and management to focus on what’s important from raising funds to driving revenue. Join hundreds of executives in high tech who have experienced the TriNet Passport difference, working for companies in hardware, software, SaaS and telecommunications. Contact choy.chew@trinet.com for more information.

Eureka
The Eureka Building is a 3-acre technology campus in Irvine, California designed to help accelerate innovation. Founded in 2014 by Peter Polydor, our goal is to support local entrepreneurship by giving innovative companies and entrepreneurs in Orange County a home that is centrally located and easy to access. Through partnerships we are more than just a home, but are a support network hosting startup events while fostering mentorship relationships with our partners all within one of the most creative spaces in the region.

CrashLabs
CRASHLABS IS A VIBRANT COWORKING AND EVENTS COMMUNITY THAT ENHANCES WORK/LIFE BALANCE FOR THE NEW ECONOMY OF UNTETHERED WORKERS. CRASHLABS OFFERS CREATIVE AND FLEXIBLE SPACES SUCH AS OPEN DESKS, DEDICATED DESKS, PRIVATE OFFICES, AND EVENTS SPACE THAT SERVE EVERYONE FROM THE INDIVIDUAL TO CORPORATIONS.

Real Office Centers
At ROC you’ll find a cohesive and progressive working environment with professional support for entrepreneurs, innovators, and today’s leaders. Beyond merely providing the physical workspace, we contribute to your capital growth by facilitating innovation, inspiration, and collaboration. With professional support services, educational events, and a stimulating environment, ROC is where you and your company will grow. Our open-source work environment and friendly staff complete with private receptionists keep business running smoothly. ROC handles day-to-day operations and facility management so your company can focus on what it does best.

This Week’s Must-Read #Startup Articles

Posted by Jonathan Greechan on 2013-04-15

Each week we scour the web for insightful articles to share with the Founder Institute network.

This week's top articles include tips for how to outwit your competitors, mastering SEO, how to make the most out of coffee meetings with investors, and more.

Check out our must read articles for the week of April 7 - April 14:

 

How to Outwit Your Competition
By Stephen Key of Entrepreneur Magazine
You don't have to reinvent the wheel to create a winning innovation.The question to ask is: How can the products already out on the market be made better? Here are three ways to help you out-design your competition.
Why People Hate Their Jobs
By James Altucher
A brutally honest post on the realities of the modern day employee and why people hate their jobs.
The Quickest Wins in SEO
From the Analytics Academy
When experts talk about Search Engine Optimization they often talk about zillions of technical tips and tricks, but don't let that fool you into an endless checklist of code tweaks. What you should really focus on are the humans using the search engine.
10 Surprising Assertions From Elite Entrepreneurs
By Martin Zwilling of Startup Professionals
In his new book “The Entrepreneur Mind,” by serial entrepreneur Kevin D. Johnson, he outlines 100 essential beliefs, insights, and habits of serious entrepreneurs. Most of these are predictable, like think big and create new markets, but I found a few, like the ten below, that will likely raise the hackles of many people outside this lifestyle, and many “wannabe” entrepreneurs.
Coffee Meetings
By Len Kendall, founder of CentUp
Meeting someone over coffee is a staple activity of entrepreneurs. It's a cheap way to meet, it's neutral, and it helps sustain your addiction to the caffeine overlords that keep us all working 16 hours a day.

That all said, sometimes meeting someone for the first time at your local coffee shop can be awkward or less productive than you'd like. So let's explore the nuances of these frequent events.
Torn Between Two Start-Up Communities
By Adriana Herrera, founder of Fashioning Change
In her weekly blog posts for the New York Times Small Business, Fashioning Change CEO, Adriana Herrera gives an inside look into the challenges many young startups face. From learning to code to earning a co-founder, she shares insights from her own experiences as the Founder of a fashion-focused social enterprise startup in San Diego.
Pitch Perfect: How to Prepare to Speak in Front of Investors
By Matthew Toren of Young Entrepreneur
Investor and one-time entrepreneur Chris Dixon spoke, late last month, to a room full of entrepreneurs at the Founder Showcase, an event focused on startup pitches and networking.

During his keynote speech, Dixon, who recently joined mega venture-capital firm Andreessen Horowitz, discussed what he looks for when an entrepreneur is pitching him. Important points include: knowing a problem inside out, having the expertise to solve it, being passionate about your startup (even if it gets shot down) and taking your time during the pit

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