Microsoft BizSpark - Microsoft BizSpark is a global program that helps software startups succeed by giving them access to Microsoft software development tools, connecting them with key industry players, including investors, and providing marketing visibility to help entrepreneurs starting a business. Microsoft BizSpark is a worldwide partner of the Founder Institute, providing software, support, facilities, and mentoring to many entrprenuers within the Fouder Insitute network. Learn more about our partnership here, and sign-up for BizSpark here.


Clifford Chance is one of the world's leading law firms, with 33 offices* in 23 countries and some 3,200 legal advisers. www.cliffordchance.com


Sanoma Media is a media company that crosses frontiers, with her expertise, creativity and appealing content Sanoma creates the right context for advertisers to achieve their objectives. Sanoma Media Netherlands B.V. is a part of the Sanoma Group, an European mediagroup operating in several media sectors in twenty countries www.sanomamedia.nl


V-Ventures is a holding company with a portfolio of Dutch investments geared towards news- and information supply and management www.v-ventures.nl  

Why Buffing Up on Your History Can Save Money and Boost Your Credibility, by Derrick Oien

Posted by Jonathan Greechan on 2013-03-22

Inside FI gives you exclusive access inside the training sessions of the Founder Institute. To get updates when we release new videos, follow us on Twitter or subscribe to our weekly newsletter here.

For every founder, familiarity with your market is an absolute must. In this talk from the Los Angeles Founder Institute, Derrick Oien provides a wealth of resources for founders doing market research. He says that before you get serious about your startup, understand your market and most importantly, know your competitors. If you misstep during your research, you could be out months of time and millions in capital.

Derrick Oien is the President and CEO of ScoreStream, a mobile app that allows you to share sports scores with friends and family. He is also a mentor for the Los Angeles Founder Institute, which is currently accepting applications for the Spring Semester.

Derrick advises founders to begin designing their product based on what has and hasn’t worked for similar companies. Knowing what happened in the past, he says, will not only give you credibility with investors, but you will also avoid making critical errors.

To hear more great insights from Derrick, follow him on Twitter @derrick and apply to the Los Angeles Founder Institute where he will be mentoring this Spring.

 

                                

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