Naming and Positioning
Denver Autumn 2014 Semester
How do you develop a good name for your business? How do you position the business with a name? What characteristics make a good name? How do you test different name candidates? What infrastructure do you need when you pick your name? Are there tips to finding a good domain name? What social media platforms should you look to get your name on? How do you develop a logo? Does a name really matter?
Name your business.
2014-12-02, 06:30 PM
Anke Corbin - Founder, CEO (Denver FI), Globig
Anke Corbin is presently the founder CEO of Globig. Prior to Globig, she was the SVP Sales & Marketing for Splick.it Mobile and the VP Sales, Marketing & Content at MapQuest. Her experience includes being an entrepreneur as well as a variety of executive level roles inclu...
Michael Clark - Co-founder, SafetyWeb.com (Denver FI), VSCO
Michael is the VP of Engineering for VSCO, the community for expression. He is responsible for the engineerring and devops organizations which build the mobile and web services which the VSCO community is built on.
Prior to VSCO Michael was the CTO of Photobucket.com...
Bradley Brown - CEO, InteliVideo (Denver FI) , InteliVideo
Brad is the CEO and founder of InteliVideo, a cloud-based digital asset referral and payment management platform. Brad founded TUSC in 1988 and sold to Rolta in 2008. Brad also founded IntelliReal (the top performing automated real estate valuation company) in 2005, whi...