Product Development

Spring 2011 Los Angeles Semester

How do you get from an idea to an offering? What are strategies to identify and prioritize features? How do you take a product definition and turn it into a development plan? What should comprise a minimum viable product? What are effective strategies to build your first offering? What are common mistakes that you should avoid when planning and building an offering?

Goal:
Plan and start building your offering.

Date:
2011-04-18, 06:30 PM

Mentors


9.62
Robert Tercek
President, General Creativity Consulting

Robert Tercek is the President of General Creativity Consulting, where he provides insight and strategy to media and technology companies. He previously served as President of Digital Media for Oprah Winfrey Network, EVP Marketing at Mforma Group, President of Programmin...

9.05
Thom Kozik
CEO, Fix Challenges, Inc.

Thom brings 25+ years experience in the Internet and software industries, with particular focus on Gaming. Previous big firms include Atari, Yahoo!, Microsoft, Bigpoint, and Ashton-Tate. Five startups to my credit, two with good exits (MindShare, All-Seeing Eye); two oth...

8.67
Alex Deighton
Serial Entrepreneur

I was trilingual at 10 years old, started university at 16, triple majored in Business Administration, French Language & Literature and German Language & Literature. I became fluent in Japanese at 17 and later attended university in Tokyo. After graduating, I worked for D...

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