Next Jump
Imagine earning employee perks that help make you physically healthier and mentally happier. More excited about where you work and more invested in your job. That give you not just free stuff, but personal freedom. Perks that bring you great discounts plus more of what really counts: ways for you and your family to live, work and play better--and with greater purpose. Welcome to Perks At Work. Perks that matter.

Sheppard Mullin
We are a firm that truly puts clients first. And this sets us apart. We don’t just give lip service to client service. Every attorney and staff member has a plaque in his/her work space listing our client service expectations. We regularly give “Clients First” awards to attorneys and staff members who “go the extra mile” for our clients. Client service is part of our culture and permeates everything we do.

Ambition Today
Ambition Today is a podcast show discussing with ambitious entrepreneurs the key moments that help you achieve success, grow your startup, try to change the world, and go after your dreams, today. Don't miss the incredible stories and lessons being told by startup founders, angel investors, and venture capitalist.

Naming and Positioning

New York Winter 2013 Semester

How do you develop a good name for your business? How do you position the business with a name? What characteristics make a good name? How do you test different name candidates? What infrastructure do you need when you pick your name? Are there tips to finding a good domain name? What social media platforms should you look to get your name on? How do you develop a logo? Does a name really matter?

Goal:
Name your business.
Date:
2014-02-05, 06:30 PM

Mentors


Rob Principe
Founder & CEO, Scratch Music Group, Inc.

Rob Principe is the founder and CEO of Scratch Music Group, Inc., a venture-backed, high growth music and technology company. Since its founding in 2002, Scratch has built the first and largest national network of heavily screened marquee DJs (900+ members), which it util...

Matt Mandell
Principal, Mandell Enterprises

Matt is a serial entrepreneur and the founder of several companies, and currently operates a consulting firm specializing in revenue optimization for mid market B2B and B2C companies. He currently owns Store4Summer.com and SimpleStorage.com storage companies in the Washin...

Aaron Price
cofounder, rocketfuel.cc

Aaron Price is the founder of Rocketfuel.cc, a company that delivers corporate education through inspirational and technology focussed events. He’s also the founder of the award-winning NJ Tech Meetup, NJ’s largest tech community. With an early entrepreneurial drive spar...

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