Naming and Positioning
New York Winter 2013 Semester
How do you develop a good name for your business? How do you position the business with a name? What characteristics make a good name? How do you test different name candidates? What infrastructure do you need when you pick your name? Are there tips to finding a good domain name? What social media platforms should you look to get your name on? How do you develop a logo? Does a name really matter?
Name your business.
2014-02-05, 06:30 PM
Founder & CEO, Scratch Music Group, Inc.
Digital Engagement Strategy, Mandell Enterprises