Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.


HP Startup Central has offered cover the Course Fee in an HP Fellowship program. Three strong technical candidates will be selected to attend the Founder Institute courtesy of this HP offering.


Startup Weekend is a non-profit organization that has become one of the leading catalysts for startup creation, co-founder dating, and entrepreneurship in over 100 cities and 25 countries worldwide. At Startup Weekend events, attendees pitch ideas, form teams, and build functional prototypes in just 54 hours. Startup Weekend - "No Talk, All Action."

Marketing and Sales

Winter 2010 Bay Area Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Goal:
Identify and convey your positioning.

Date:
2011-02-02, 06:30 PM

Mentors

Ziv Gillat
Co-Founder & VP of Business Development, Eye-Fi
Justin Moore
CEO, Axcient, Inc.
Stephen Meade
Founder, BigBamboo LLC

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