Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.


HP Startup Central has offered cover the Course Fee in an HP Fellowship program. Three strong technical candidates will be selected to attend the Founder Institute courtesy of this HP offering.


Startup Weekend is a non-profit organization that has become one of the leading catalysts for startup creation, co-founder dating, and entrepreneurship in over 100 cities and 25 countries worldwide. At Startup Weekend events, attendees pitch ideas, form teams, and build functional prototypes in just 54 hours. Startup Weekend - "No Talk, All Action."

Naming and Branding

Winter 2010 Bay Area Semester

What is a brand? Is it you? Is it your vision? How do you determine what you stand for, and then how do you come up with a good company name? What are the characteristics of a good company name? What do you need to do to protect your name?

Goal:
Name and brand your business.

Date:
2010-12-08, 06:30 PM

Mentors


8.14
Will Bunker
Entrepreneur, Co-Founder of One-and-Only (became Match.com)

Will Bunker is the co-founder of the online dating service that became Match.com, the world’s largest personals site. In 1996 Will and a partner raised $90,000 from angel investors to start online personals pioneer One-and-Only.com. In late 1999 they sold Dallas-based On...

8.77
Aaron Patzer
Founder and CEO, Mint.com

Aaron Patzer is both the visionary and technical mind behind Mint.com. With 10 patents filed or pending, Aaron brings strong innovation skills to Mint. Prior to founding Mint, Aaron worked in the fields of bioinformatics, optical networking, computer architecture (includ...

9.03
Jay Jamison
Founder & President

Jay Jamison is the Co-Founder and President of Moonshoot, an early-stage online gaming company with the mission to spark English language learning in children everywhere. Prior to starting Moonshoot, Jay held leadership roles in product management and marketing for Micr...

8.46
Rajesh Setty
Serial Entrepreneur and Author. co-founder and President, WittyParrot

Rajesh "Raj" Setty is co-founder and president of WittyParrot (www.wittyparrot.com). He is a business alchemist and serial entrepreneur based in Silicon Valley. Raj serves on the boards of multiple startup companies both in US and in India. Raj currently chairs a calendar...

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