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Product and Service Development

Summer 2010 Bay Area Semester

How do you get from an idea to an offering? How do you build an offering? What tactics should you use to ensure success? What is the plan to develop your offering? What are tips and tricks to make that plan accurate? What are common mistakes that every founder makes? What are the best practices? How do you navigate competition, and how do you win?

Goal:
Develop a plan to build your idea.

Date:
2010-08-02, 06:30 PM

Mentors


9.41
Eric Ries
Speaker, The Lean Startup

Eric co-founded IMVU in April 2004 and served as Chief Technology Officer from its inception to August 2008. Eric is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale University, Eric ...

9.00
Phil Libin
CEO, Evernote

Phil Libin is the CEO of Evernote, a web service designed to allow users to easily capture and store information, memories, and content in any environment. Prior to Evernote, Phil was a founder of two other successful tech startups: CoreStreet and Engine 5. He has been wr...

8.64
Aaron Patzer
Founder and CEO, Mint.com

Aaron Patzer is both the visionary and technical mind behind Mint.com. With 10 patents filed or pending, Aaron brings strong innovation skills to Mint. Prior to founding Mint, Aaron worked in the fields of bioinformatics, optical networking, computer architecture (includ...

8.22
Ron Palmeri
Founder/CEO , Layer, Inc/Minor Ventures

A serial company starter, Ron been part of starting 9 companies. Most recently Ron founded Layer, Inc. in 2013 (@Layer), Prism Skylabs in 2011 (@Prism) and MkII Ventures in 2010 (@MkIIVentures). Ron helped found and ran Minor Ventures from 2005 to 2010 which has launc...

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