Aon's Technology Practice seeks to be the preeminent provider of innovative risk management and insurance solutions for Technology companies across the globe. Through our TechShield network, we are able to offer proprietary insurance products and risk management services to emerging companies as they progress in each stage of their business. We can provide basic business owners programs - with premiums as low as $500 - in addition to other coverages, which include but are not limited to:  Errors and Omissions, Cyber Liability / Privacy, Directors and Officers Liability and Workers Compensation. The TechShield insurance programs are backed by carriers with strong financial ratings and a reputation for exceptional service in the technology space. Visit www.TechShield.aon.com for a quote or more information.


Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.


 

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Startup Research

Summer 2010 Bay Area Semester

What market are you pursuing? Is the target market big enough? Is it growing or shrinking? What are the other characteristics of your market, and why do you care? How do you find data on your market? How do you define your competitors? What are inexpensive tactics to do custom market research, such as surveys? How can you determine if you can win in your target market, and when do you decide to walk away?

Goal:
Identify your target market.

Date:
2010-06-15, 06:30 PM

Mentors


8.53
Jim Kaskade
CEO & Serial Entrepreneur, PARC, Xerox Company

Jim Kaskade has 10+ years as a CEO/senior executive building high-tech products, teams, and businesses in the areas of cloud computing software, Software as a Service (SaaS), online and mobile digital media, online and mobile advertising, and semiconductors. He has an add...

7.03
Mona Defrawi
CEO & Founder, Equidity

Mona DeFrawi is CEO & Founder of Equidity, a long-term growth investing network and utility that builds direct relationships between top investors and companies to facilitate liquidty, better IPOs and returns. Mona has guided entrepreneurs & investors for over 20 years in...

8.24
Adeo Ressi
Founder/CEO, Founder Institute

Adeo Ressi is the founder and CEO of the Founder Institute, the world's largest startup-technology company accelerator. The Institute is the eighth startup that Mr. Ressi has founded or built, four of which were acquired and three of which are still operating. Mr. Ressi...

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