Startup Research

Singapore Summer 2013 Semester

What market are you pursuing? Is the target market big enough? Is it growing or shrinking? What are the other characteristics of your market, and why do you care? How do you find data on your market? How do you define your competitors? What are inexpensive tactics to do custom market research, such as surveys? How can you determine if you can win in your target market, and when do you decide to walk away?

Choose your business and market.
2013-06-04, 06:30 PM


Sieng Van Tran
Founding Partner, Egg

A Founding Partner of Fold7 Digital and seasoned Tech Entrepreneur and investor who has raised and invested in success technology companies. Notable experiences include raising 250,000 in funding from Charles Denton over lunch for eCommerce facilitator and going on to sel...

Jeffrey Paine
Founding Partner, Golden Gate Ventures

Jeffrey Paine is the founding partner of Golden Gate Ventures, an early stage technology seed fund based in Singapore. Jeff started and manages the Founder Institute in Singapore where he is currently overseeing its expansion in Southeast Asia, and Japan. Since 2010 the F...

Phil Morle
Phil Morle - Director, Pollenizer (Perth FI) , Pollenizer

Phil Morle is the CEO and co-founder of Pollenizer. Founded in 2008, Pollenizer is a Sydney based venture builder that incubates new startups and helps some of the worlds biggest companies establish incubation programs using startup science. Before Pollenizer, Phil hel...

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