Presentation and Publicity

Sydney Winter 2013 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Goal:
Prepare for publicity.

Date:
2013-06-25, 06:30 PM

Mentors

Adam Long
Strategist, Step Change Marketing
Adam Benson
Director, Recognition PR
Ashton Bishop
Head of Strategy, Step Change Marketing

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