Ruta N es una corporación creada por la alcaldía de Medellín, UNE y EPM para promover el desarrollo de negocios innovadores basados en tecnología, que incrementen la competitividad de la ciudad y de la región.

Para conocer más sobre el trabajo que realiza, su razón de ser, sus principios y algunos de sus programas y proyectos, lo invitamos a navegar la siguiente multimedia que explica en detalle todos los aspectos importantes que son la base de este proyecto de ciudad. 

Startup Research

Medellin Summer 2013 Semester

What market are you pursuing? Is the target market big enough? Is it growing or shrinking? What are the other characteristics of your market, and why do you care? How do you find data on your market? How do you define your competitors? What are inexpensive tactics to do custom market research, such as surveys? How can you determine if you can win in your target market, and when do you decide to walk away?

Goal:
Choose your business and market.

Date:
2013-06-11, 06:30 PM

Mentors


8.12
Serge Kruppa
Director of Engineering, VoIP and Latin America, LiveVox, Inc.

Serge Kruppa is Director of Engineering, VoIP and Latin America at LiveVox, a leading provider of cloud contact center solutions headquartered in San Francisco. Prior to joining LiveVox, Serge was co-founder and CTO of Peerant, a peer-to-peer contact center startup based ...

7.92
Camilo Usuga Ortiz
CTO, Digital Partners Group / Multiplica Mobile

Camilo Usuga, from Digital Partners, has been developing since 1998, but started playing in 1996 while in college (computer science), he has worked in several companies focused on web development and project management, now he is the CTO of a fast growing social ecommerce...

9.00
Esteban Mancuso
Managing Partner, Velum Ventures SAS

Esteban Mancuso, Managing Partner at Velum Ventures Director of Donaccion.org (social crowdfunding) Former Director of Entrepreneurship and Innovation at Universidad Sergio Arboleda,. MBA from IE (Spain) ,Co founder at NautorPharma SA (Biotech company) Angel Investor ...

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