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Presentation and Publicity

Madrid Spring 2013 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Prepare for publicity.
2013-05-21, 06:00 PM


Enrique Hormigo
CEO & CoFounder, Fanstastic

CEO & Co-Founder at Fanstastic / In Fanstastic we take advantage of technology to revolutionize something as ancient as the relationship between idols and their fans. We want to build such a strong connection that it becomes a communication channel ...

Miguel Olivares
Founder y CEO, La Despensa

Miguel Olivares is the creative director of the prominent Spanish advertising firm, La Despensa. He has spearheaded campaigns for major brands such as Burger King, Adidas, Pepsi, and Coca-Cola, to name a few. A creative genius and business expert, Miguel has expanded La ...

Rajesh Setty
Rajesh Setty - Co-founder and CMO, iCharts (Silicon Valley FI), WittyParrot

Rajesh "Raj" Setty is co-founder and president of WittyParrot ( He is a business alchemist and serial entrepreneur based in Silicon Valley. Raj serves on the boards of multiple startup companies both in US and in India. Raj currently chairs a calendar...

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