PayPal Startup Blueprint, by PayPal, is a global program that provides innovative startups with tools needed to grow and succeed. 

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Sales and Traction

Denver Autumn 2014 Semester

How do you identify and close your very first paying customers? What are best practices to charge these first paying customers? Should you charge more or less in the beginning? How do you develop a sales funnel or conversion funnel? What are some best practices to track leads and sales? How do you hustle leads and close the first sales, whether business licenses or consumer subscriptions? How do you develop a culture of sales and generating revenues in the early days of a new company?

Goal:
Start generating traction.
Date:
2015-01-27, 06:30 PM

Mentors


Denise Hulce
Denise Hulce - VP, Sales and Business Development (Denver FI)

I'm Denise Hulce and joined SendGrid as the VP of Sales and Business Development in May 2010 as the first non-engineering/go-to-market strategic hire. I'm an entrepreneurial executive, having played foundational roles in the growth and success of two other Boulder based s...

Gary Gaessler
Gary Gaessler - Co-Founder & Market Builder, Cloud Elements (Chicago FI)

Gary is the VP Sales & Marketing at Cloud Elements. Cloud Elements reduces the time and costs to develop and run Cloud Applications. We build open cloud applications faster with re-usable elements and a cloud-centric product dev team providing a unique blend of technology...

Anke Corbin
Anke Corbin - VP Marketing & Distribution, MapQuest (Denver FI), Splickit

Anke Corbin is presently the founder CEO of Global Igniter and SVP Sales & Marketing Splickit Mobile Ordering. Prior to that, she was the VP Sales, Marketing & Content at MapQuest. Her experience includes being an entrepreneur, having co-founded RAW Marketing Training, as...

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