Presentation and Publicity

Lima 2013 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Goal:
Prepare for publicity.

Date:
2013-08-05, 06:30 PM

Mentors


2.20
Irina Rymshina
Director, Women@TheFrontier Peru

Irina is an economist graduated from the Russian University of Cooperation with specialization in Finance and Credit. She has been an executive economist for ABS Electro, a Russian multinational holding with over 5000 employees, providing comprehensive solutions and execu...

8.43
Ana Luisa Orbegoso
Directora de Innovación

Ana Luisa Orbegoso, Corporate Director of Innovation in Belcorp since November. Belcorp is a direct sales cosmetic business with presence in 16 latam countries and 2 billion sales. In the previous four years, always in Belcorp she was in charge of L'Bel brand, as Corpora...

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